Skip to main content
27th September 2023

Aldi and Brewdog return to launch limited edition Oktoberfest beer

  • Beer lovers can now stock up on the Aldi X Brewdog festival lager, for just £13.99 for a 12-pack, whilst stocks last!
  • The new lager is the latest of the two brands’ popular collaborations, which first started in 2020 following a viral Twitter exchange

Shoppers can grab their lederhosen and dust off the dirndl as they are transported to Munich without even leaving the living room! Brewdog’s German-style pilsner (£13.99, 12 x 330ml can), launches exclusively at Aldi in celebration of the world’s largest beer celebration, Oktoberfest.

Available in stores now, vibrant citrus and herbal notes elevate this sessionable and pleasantly bitter pilsner. Enjoy the refreshingly punchy beverage with friends throughout the Oktoberfest season – it’s not the wurst idea.

The exclusive brew joins the supermarket’s new award-winning Beer range, ‘Aldifest’, which embraces the cultural traditions of Bavaria. For just £1.49/500ml bottle, shoppers can hop over to stores and get their hands on the Rheinbacher Premium Pilsner – perfect for those with a slightly sweeter tooth (it also comes in a pack of six for £3.59). Alternatively, kick off festivities with a bargain bottle of Rheinbacher German Wheat Beer (£1.69, 500ml).

The new range also features some world-famous brands including Spaten (£1.99, 500ml) and Paulaner (£1.99, 500ml), all available at amazing value. Grab a few cans or bottles at Aldi, decant them into your fanciest stein and get ready for Oompah.

Aldi’s Beer Festival range is available in-stores nationwide and via Click & Collect now. 


For further information, images or to request a sample, please contact the Aldi press team on:

020 7479 0910

Please contact the Aldi team at Clarion to confirm product details and availability prior to print.

For further information, images or to request a sample, please contact the Aldi press team on:

020 7479 0910

Third-party news items that are posted on the Guild website’s news section come from press releases received by the Guild. These press releases are posted as they have been received and their publication on the Guild website is intended as an informational service provided to our members and website visitors. As such, the publication of a story from a third-party source is neither an endorsement of the content, nor its sender, by the Guild. For enquiries on any news item, please use the contact details that can be found at the bottom of each post.