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17th June 2024

Aldi listing for new cocktail beers Innovation rewarded for Hogs Back Brewery

Product innovation by Surrey based Hogs Back Brewery has secured it a new listing with multiple grocer Aldi over the key summer trading period. The brewer is now listed in four of the UK’s top five national grocery retailers.

Aldi will be selling a new range of Cocktail Beers brewed by Hogs Back. Inspired by classic cocktails, Passion Fruit Martini, Peach On The Beach and Strawberry Daiquiri are 4% ABV pale ales with a light refreshing flavour. The beers are packaged in 440ml cans and will retail at £1.79 in more than 900 Aldi stores, from 30 June.

The cocktail beers were created by the Hogs Back brewing team led by head brewer and deputy MD Miles Chesterman, who said: “Served chilled, these beers capture the essence of summer cocktails enjoyed al fresco on a warm evening, as well as the enjoyment of a well-crafted beer made with award-winning English Cascade hops grown in our own Hop Garden.

“We think they’re the perfect summer drink for beer lovers looking for something a bit different, and we’re looking forward to seeing the response from Aldi’s customers.”

He added: “The off-trade beer sector is as tough as it’s ever been for brewers and securing listings is a challenge. Retailers are looking for new products that will add excitement to their beer offer and give them a point of difference with their consumers.

“We’re delighted that our product innovation has been rewarded with a listing across Aldi stores. The cocktail beers are very different to the ales such as Tongham TEA that we’re best known for, so they demonstrate that our ability to reinvent our beers, while still brewing with the best quality ingredients including our own hops.”

Cocktail beer tasting notes

Passion Fruit Martini

Light and refreshing pale ale, brewed with award-winning, aromatic English Cascade hops for a burst of zesty citrus, perfectly partnered by juicy, tropical passion fruit notes.

Strawberry Daiquiri

Sweet, aromatic pale ale. English Cascade hops are combined with fragrant, summer-sweet strawberry notes to give an extra twist.

Peach on the Beach

Light, fruity pale ale, brewed with English Cascade hops. The beer has a lemony zing, complemented by juicy, mellow peach notes.


Notes to editors

Hogs Back Brewery

  • Hogs Back Brewery was founded in 1992 in Tongham, in the heart of the traditional Surrey hop growing area.
  • Its flagship brand Tongham TEA, or Traditional English Ale, is one of the leading regional ales in the South East. The first beer brewed by Hogs Back in 1992, Tongham TEA has won multiple awards including runner-up in CAMRA’s Champion Beer of Britain in 2000.
  • The Hogs Back Brewery range includes a number of award-winning draught, bottled and canned beers, demonstrating its ability to combine brewing expertise and tradition with product innovation to create distinctive, memorable beers.
  • Other brewing awards include:
    • Gold medals for Little Swine 0.5% in the European Beer Challenge 2024 and the Society of Independent Brewers (SIBA) National Independent Beer Awards 2024
    • CAMRA’s Champion Bottled Beer of Britain 2020 for its A over T (Aromas over Tongham) 9% ABV bottle conditioned barley wine
    • Gold medal in the World Beer Awards 2017 for Hogstar lager
    • Bronze medal in the International Cider Challenge 2019 for traditional cloudy cider, Hazy Hog.
  • Earlier this year, Hogs Back won the Le May Cup for its White Bine hop in the Institute of Brewing & Distilling’s annual Hop Competition. They also received a Gold Award for their Fuggles hop and a Silver for their English Cascade.  Hogs Back is the first brewer to win the Le May Cup.
  • As part of its drive to become an ever more sustainable brewer, Hogs Back is aiming to eliminate single use plastic. They have introduced refillable glass Snorters (3.5 pints) and Snifters (1 ¾ pints), and to date have removed 20,000 PETs, earning them Plastic Free Champion status from Surfers Against Sewage.

Contact: John Porter,

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