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10th April 2013

Black Sheep lands support to revered film festival –

 Black Sheep Brewery is supporting the famous Bradford International Film Festival, in a move which will give thirsty film-goers something different to accompany their popcorn.
Featuring special guests like BAFTA-winning screenwriter Matt Greenhalgh and esteemed actor Sir Tom Courtenay, the festival has become a staple of UK cinema since its inception 18 years ago.
One of the largest film festivals in the UK, it represents cinema in a great variety of forms, genres and formats, and selects many new independent films from around the world that are exclusive to the Festival.
Opening on Thursday, April 11 at Bradford’s National Media Museum, the event will see a number of classic and contemporary films screened over a ten day period, and will do so with Black Sheep as its official beer!
Black Sheep Brewery Marketing Director Jo Theakston said: “The Bradford International Film Festival is a huge event which has become synonymous with UK film and the region in general, and as such we are very excited to be supporting it.
“Black Sheep’s presence at the festival will ensure that visitors from all over the world will get a real taste of Yorkshire.”
Alongside being the official beer of the festival, the National Media Museum will also play host to a Black Sheep bar, allowing patrons to get a tantalising taste of the festival days before its opening.
Tom Vincent, Co-Director of Bradford International Film Festival, said: “We are delighted to have Black Sheep on board for the event. The brewery shares a similar lifespan with ourselves, so it is nice to have two Yorkshire stalwarts of the last 20 years working together.
“What’s more, a cultured festival requires a cultured drink!”

 

ENDS

 

CONTACT: Paul White on 01325 363436

 

Picture shows Jo Theakston of the Black Sheep Brewery

 

A HIGH RESOLUTION PHOTOGRAPH TO ACCOMPANY THIS NEWS RELEASE CAN BE DOWNLOADED FROM:

http://www.recognitionpr.co.uk/clients/id/13430

 

Notes to Editors:

The Black Sheep Brewery in Masham made its first beer in 1992 after being built up by Paul Theakston, whose family had brewed in the area for six generations.

In a world of ever increasing bland, mass-produced beer Paul saw an opportunity to return to what his family had done best since 1827, making real beer in the time-honoured fashion.

An old maltings building, once part of Lightfoot’s Brewery became the Brewery’s home. This landmark building, which stands high over the banks of the Ure, had fallen in to disrepair as years of neglect as a semi-redundant grainstore had taken its toll. Paul assembled a small team around him to fight the rats and build a traditional country brewery.

The Black Sheep Brewery name derived from Masham’s association with sheep, but ‘Sheep Brewery’ didn’t quite sound right, so with a little creativity from Paul’s wife the Black Sheep Brewery was born, a name that sat well with the area, spoke volumes about the maverick attitude to the multi-nationals seeking to dominate the brewing industry and captured the essence of the family struggle that led to our birth.

Black Sheep Ale at 4.4% ABV, now in an eco-friendly lightweight bottle, continues to maintain its presence among the top ten premium bottled ale brands, and is available nationwide from virtually all the major supermarket retailers. It is a classic premium bitter and as with all Black Sheep beers, full of character derived from the best possible brewing materials, plenty of time and patience in the brewing and our very special Yorkshire Square fermenters.