The Story of Bass: The Rise and Demise of a Brewing Great
Harry White
Publication: 15th April 2022
Price: £15.99
ISBN: 9781398109421
Size: 234 x 165mm
Binding: Paperback
Extent: 96 pages
Illustrations: 150 illustrations
Rights: World, all languages
This book tells the story of Bass, which during the mid-1800s grew from a small provincial brewery into the world’s largest ale brewer. Spanning 230 years, the story is set against a backdrop of changing social attitudes, economic conditions and government regulations, and relates how all these various factors affected the brewing industry. The book also tells the story of those brewing companies, ranging from Scotland, the north of England and Midlands, to London, which during the 1960s merged to form what became Bass Charrington – at that time the UK’s largest brewing company. Key to the story are the individuals and personalities who played their part in the formation of what was the dominant player in the UK brewing industry during the latter half of the twentieth century.
Packed with rare and previously unpublished images, and authored by the chairman of the National Brewery Heritage Trust, this is an essential read for anybody interested in the history of beer and brewing.
THE AUTHOR
Harry joined Bass in 1977 and from 1989 until the takeover by Coors Brewing Co. he was Director of Quality Assurance. He retired from Molson Coors in 2007, and is chairman of the National Brewery Heritage Trust based in Burton-on-Trent, which has been the source of much of the material used in this book.
PRESS INFORMATION
- Written by the chairman of the National Brewery Heritage Trust.
- Raising a glass to an iconic British brewer.
- Previously unpublished images.
- Latest Amberley brewing book.
- Up to 10 images available free for use alongside reviews or features.
- Also available in Kindle, Kobo and iBook formats.
If interested in a review copy, please contact sales@amberley-books.
Press release from Amberley Publishing
Contact: publicity@amberley-books.com