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30th July 2013

Brains returns to the GBBF with a double chocolate and bacon porter

Wales’ leading brewer is preparing to make its seventh visit to Britain’s biggest beer festival with their biggest ever range of beers including a brand new double chocolate and bacon porter inspired by a trip to the States.
A-Pork-Alypse was brewed by Brains’ Head Brewer, Bill Dobson, after a trip to the Great American Beer Festival in Denver. Bill Dobson said: ‘‘The range of beer styles, flavours and ingredients used in the beers at the GABF was incredible and the one that really stood out used bacon in the brew. I came back from The States wanting to brew my own, and after a few trial and errors with the quantity of bacon I brewed A-Pork-Alypse, a double-chocolate and bacon porter. A grist of roast and smoked malts with freshly grilled bacon added to the boil along with cacao nibs gives the beer a smoky flavour alongside the chocolate.”
A-Pork-Alypse will be available on the bar along with three other beers from the Brains Craft Brewery. Bragging Rights, brewed to an ancient Welsh style called ‘bragawd’; Atlantic White, a white IPA and Dissolution, a Belgian dubbel brewed with Pete Brown as part of the Continental Beer Challenge.
Another experimental brew will also be available on an extremely limited basis of one firkin a day. Low-Hanging Fruit pays reverence to one of Brains most loved beers – an easy-drinking dark mild with a wild twist of being soured with Morello cherries.
Brand Manager, Ian Beattie, said: “The ale market is changing and one of the drivers is consumers demanding choice, so again this year we have extended our range of beers that we take to the GBBF. While we still have a great demand for our national favourites from our long-standing core range of beers, we also use the festival as a showcase for the Brains Craft Brewery and our brewing credentials as well as use it as a platform to gain feedback from the ale consumer. A-Pork-Alypse is a beer that we couldn’t have brewed before having the Brains Craft Brewery, which enables us to trial and experiment with new recipes and push the boundaries to challenge some of the pre-conceptions of a traditional brewer. I am sure it will divide opinion at the show.”
Brains’ popular and well-loved core range of beers will also be making a welcome return to the GBBF and the world-famous SA, SA Gold, Dark and Rev. James will be available.
The GBBF remains an essential event for beer drinkers. The event organized by CAMRA (the Campaign for Real Ale), is the industry’s annual opportunity to bring brewers, members of the licensed trade, and the public together to sample some of the best beer the UK has to offer.

Visit for more information on the Great British Beer Festival and to buy tickets.

For more information on Brains visit and the Brains Craft Brewery visit
Attachment 1: A-Pork-Alypse pump clip

Ffion Jones
Assistant Brand Manager
S.A Brain & Co Ltd, The Cardiff Brewery, Crawshay Street, Cardiff. CF10 5DS
(: 02920 334763 | Mob: 07789 371487