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11th July 2024

Brewery Hits Target in Just 24 Hours

Brewer and retailer Windsor & Eton Brewery has made a successful start to its second equity crowd fund on the crowdfunding platform Seedrs.

The business is offering up to 2.17% equity, giving a pre-money valuation of £9m. Launching the campaign privately, more than £215,000 has been invested within the first 24 hours, exceeding the initial target of £200,000.

Chairman and co-founder Will Calvert reacted to the news:

“We are delighted with the response from both existing and new investors. Fourteen years after we brought craft brewing back to the heart of this historic brewing town, we so pleased that our supporters remain as excited about our plans as we are.”

The money raised will go into three areas: a new pub or bar, increased brewing flexibility and capacity and a first brand building campaign. In return, as well as shares, investors will receive rewards.

Managing Director, Jon Radford explains more about the rewards:

“We are very conscious that economically it’s tough for many people. That’s why some of our rewards include money that can be spent in our taproom and bars. It means that people can enjoy immediate benefits of becoming a Windsor & Eton Brewery shareholder”.

On Monday 15th July, Windsor & Eton’s crowdfunding will move into Public Phase and be open to all investors.


For further information including interviews please contact Will:

For trade sales please contact


Windsor & Eton Brewery

Windsor & Eton Brewery was established in 2010 bringing back craft brewing to the heart of Windsor after an absence of almost 80 years. With two ranges of beer, Windsor & Eton and Uprising, the brewery’s beers have won over 110 international, national, regional and local awards and was awarded the Royal Warrant in 2018.

Supported by a successful crowdfunding in 2021, the brewery has recently opened a new purpose-built tap room and operates four other bars in Windsor and the Thames Valley.


Phone: 01753 854075

For further information including interviews please contact Will:

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