Designed by London-based illustrator, Poorly Drawn Arsenal, the limited-edition prints are available to purchase now at Camden web shop
London, November 19th, 2024: It’s no secret – we’re big footie fans at Camden Town Brewery (Gooners, to be precise!). So, we’ve teamed up with Arsenal supporter and illustrator, Poorly Drawn Arsenal to launch two limited-edition prints with all profits going to support the Arsenal Community.
Be it football fanatics or lager lovers, there’s nothing we love more than supporting our community. In partnership with our good friends at Arsenal F.C and Poorly Drawn Arsenal – the talented designer known for his playful illustrations shared with fans after every game – we’ve designed two unique “Home and Away” prints that celebrate the spirit of Arsenal fans across the UK.
With contributions from Arsenal’s most dedicated supporter groups: Arsenal Women’s Supporters Club, Deaf Arsenal Club, Sligo Supporters Club, West Wales Supporters Club and West Sussex Supporters Club, the bold, playful prints have been designed with supporters at the very heart, capturing all the things they love most about their club.
From the unmistakable roar at Emirates Stadium to sipping pre-match pints at local pubs (our personal favourite) and singing the iconic anthem, “North London Forever” in the stands, the “Home and Away” prints feature illustrations of the unique moments that make them proud to be Arsenal supporters.
Fred Nesbitt, Head of Marketing at Camden Town Brewery, said: “We’re thrilled to bring these limited-edition prints to life in partnership with Arsenal F.C. and Poorly Drawn Arsenal, celebrating the unique spirit of Arsenal supporters across the UK. Each print is inspired by real stories from real supporters, capturing the unforgettable moments and traditions they love. We hope these prints let Arsenal fans bring a bit of that matchday magic into their homes – something to enjoy and relive for many seasons to come.”
Profits from each print sold via the Camden web shop will go back to supporting Arsenal supporters across the UK. The “Home and Away” prints are available to buy now for £35 each or 2 for £60.
-ENDS-
About Camden Town Brewery
Camden Town Brewery is a leading brewery based in North London and the home of Hells Lager. Founded by Jasper Cuppaidge, the team began brewing under the railway arches in Camden in 2010 and opened a second brewery in Enfield in July 2017.
Camden Town Brewery’s core range consists of five beers including its award-winning Hells Lager. These beers are available in all major supermarkets as well as pubs, bars and independent retailers.
Alongside the core range, Camden Town Brewery releases small batch innovation beers under its ‘Arch 55’ series. This range allows Camden’s brewing team to try out new ideas, ingredients, techniques, and recipes which are available on the Camden webshop in limited-edition batches.
Camden also launches annual summer and winter seasonals, which have previously included Chilly, Cold IPA, Ice Cream Lager and Pina. These limited-edition beers continue to showcase the brewing team’s fresh innovation, bringing bold and innovative new flavours to the UK ahead of summer and winter each year.
Media Contact: Camdentownbrewery@wcommunications.co.uk
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