London’s top craft beer shops face off next month in a collaborative brewing challenge for London Beer City.
Organised by South London beer slingers Hop Burns & Black, Battle of the Beer Shops sees nine craft beer retailers pair up with some of London’s favourite breweries to create a range of special collaborative beers.
Each shop will sell their beer in their own outlets during London Beer City and beyond, and the nine brews will go head to head at a public final to be held at Mother Kelly’s in Bethnal Green on Thursday 10 August. A panel of judges will select a winner and the public will also be invited to cast their votes for a People’s Choice award.
The event founder, Jen Ferguson of Hop Burns & Black, says: “London Beer City is a celebration of fantastic beer in London, so we thought we’d give our fellow beer shops the opportunity to brew a fantastic London beer of their own.
“Selling beer in London can be very competitive, but it’s also a lot of fun. This competition – which we plan to make an annual event – offers beer shops the chance to indulge in some friendly rivalry, with delicious results.
“We’ve been delighted at the response. Get ready for some awesomely creative collaborations, which beer lovers will get to taste and judge at the final event at Mother Kelly’s as well as all over London in the capital’s best beer shops.”
Participating shops and breweries include:
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Kill The Cat and a ‘tiny brewers’ trio’ – Earth Ale, Solvay Society and Boxcar Brewery
The Battle of the Beer Shops final event takes place at Mother Kelly’s, Paradise Row, Bethnal Green, on Thursday 10 August from 7pm. All nine Battle of the Beer Shop collab brews will be available to purchase on draught. This is a public event, with free entry.
London Beer City runs from 3-13 August, with a wide range of events taking place at the city’s best pubs, bars and breweries. A full programme is available at londonbeercity.com.
Press contact (for this event only): Jen Ferguson, jen@hopburnsblack.co.uk, ph 074606 14111
About Hop Burns & Black: Hop Burns & Black was named London Retailer of the Year at the Celebrate British Beer Awards 2016 and has won Time Out’s Peckham’s Best Loved Shop two years in a row. Based at 38 East Dulwich Road, London SE22 9AX, its online shop delivers nationwide at shop.hopburnsblack.co.uk. You can also find the HB&B Can Station – a can-only summer pop-up – under the arches of Peckham Rye Station at Serious Pig, Arch 221 Blenheim Grove, London SE15 4QL. www.hopburnsblack.co.uk, @hopburnsblack