Davenports Original Bitter was awarded a Gold Medal in SIBA’s Midlands Independent Beer Awards 2023.
The awards are run by the Society of Independent Brewers (SIBA) and are hosted by the Rail Ale Festival at the Roundhouse, near Chesterfield which continues today. The competition sees a huge range of beer styles judged across cask and keg format, from traditional Bitters, Stouts and Porters, to New England IPAs, Lagers, Speciality and Sour beers.
SIBA Chief Executive Andy Slee was on hand to dish out the top awards in the Midlands, he commented on the quality of the entries; “Huge congratulations to all of this year’s winners. The quality of beers in the competition was superb and I want to say a huge thank you to the Rail Ale festival for being such fantastic hosts and for ensuring all of the beer was served in such superb condition.”
Paran Sandhu, Chief Head Brewer at Davenports said; “Our CB Original is hugely popular, it stands the ‘taste, and test’ of time! Its rich copper colour and easy-going bitterness add to its appeal, we work so hard to match the water profile of the historic style, and it’s this authenticity as well as the quality of the hops and ingredients that helped deliver Gold! It’s a busy time for Davenports as we work on major new launches, to include an authentic new Sports Bar for Walsall, yet more venues to savour our award-winning ales in.”
Ends
For more information, please contact Katie.McPhilimey@Davenports.co.uk
Davenports Brewery Interesting Facts
Davenports was established in 1829.
1902: A new branch of the business started – manufacturing, bottling and delivering Davenports non-deposit ale and stout.
1904: Davenports C.B Ltd, registered to supply ‘pure bottled ale and stout at the cheapest possible price’. Quickly reaching delivery to 15,000 homes.
Famous Legal Battle: In 1905 Davenports was accused of ‘Beer Hawking’, selling beer by retail at a place where they were not authorised (beer at home), It was viewed as a hugely important prosecution, fought brilliantly, and won by the very theatrical barrister, Mr Marshall-Hall K.C, on behalf of Davenports in the Victoria Law Courts. Marshall-Hall was later knighted. Davenports had paved the way for other brewers to follow a similar scheme.
The Co-operative beer bottle…A Double Inducement: Within a month of the dismissal of the beer hawking accusation, C.B Ltd launched its prospectus to potential shareholders in the company, which already had proven ‘progressive, substantial, and satisfactory’. Half of the shares were Ordinary and were divided equally between the three directors and John Davenport and Sons brewery, and half were advertised as customers’ shares. Those who bought them had to commit to buying ten shillings’ worth of bottled ale (CB) or Stour (CS) over a six-month period; if they didn’t do this, they had to sell their shares at the paid-up value. Holders of these shares were entitled to a 5% cumulative preference dividend and half of the surplus profits of the company in proportion to what they had spent in the year after 5% had been paid to the Ordinary shareholders. The FT wryly dubbed the scheme ‘A Co-operative Beer Bottle’, more seriously and optimistically, Davenports advertised it as ‘devised to give EVERY shareholder a double inducement to further the interests of the Company’.
Early pioneers in advertising. By 1910, it was obvious that much thought was put into making advertisements lively, pertinent, and appealing. With Davenports seen in national press.
1922 Motorised lorries expanded delivery capability.
Technology: in 1930, The Birmingham Daily Gazette stressed that few of Davenports’ rivals could claim to be as modern in equipment as Davenports which boasted ‘The very latest appliances that science and mechanics have evolved’. In total, three batteries of machines with ten machines in each turned out 120,000 bottles of beer every day!
Continued Investment: More investment in the bottling plant meant that a few years later, Davenports were capable of 24,000 bottles per hour!
Pioneers of Recycling: In the 1930’s, Davenports championed recycling bottles that were returned by customers. Scrupulously cleaned and chilled for reuse in two automatic bottle washing machines at the rate of 12,000 per hour.
1937: More than 250,000 regular customers.
Famous Slogan: In 1939, the ‘Beer At Home Means Davenports’ slogan was first introduced.
That Jingle: Davenports gained much publicity from an advert that featured marketing director Carl Daniels and a catchy ditty:
Beer at Home means Davenports,
That’s the beer, lots of cheer.
The finest hops with malt and yeast
Turns a snack into a feast.
Straight from brewery to your home,
Why collect, we’ll deliver.
Soon you’ll know why folks all say,
Beer at Home, means Davenports.
Costing little to make, it was credited with boosting sales to such an extent that in 1973 Davenports’ profits reached just under £1million compared to £86,000 in 1961.
2021: Despite the terrible impact of the pandemic on the industry, Davenports managed to acquire new pubs and venues, refurbish existing pubs whilst also launching ‘Beer At Home’.
Making A Difference:
Reducing box size and lessening void fills all adds to reducing lorries on roads each year.
2022: The Queens Head opened its doors on Steelhouse Lane Birmingham
2022: The Coach House wins Best Pub or Bar in Coventry & Warwickshire 2022 at the Foodie Awards.
2022: The Coach House wins Best Pub, Bar or Restaurant at The Stratford Herald Business & Tourism Awards.
2022: Davenports returns the brand to Kidderminster with the opening of The Post House, formerly the site of The Red Man pub.
2023: January, Davenports add the award-winning Littleton Arms in Penkridge to their portfolio.
2023: February, Davenports launches Drum Bitter, 3.6% ABV.
2023: Davenports announces work on a new sports bar, The Met.
May 2023: Davenports CB Original Bitter wins a Gold Medal for Cask British Bitter at the SIBA Midlands Independent Beer Awards 2023
For more information, please contact Katie.McPhilimey@Davenports.co.uk