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25th March 2022

DISCOVER THE NEW BEAR ISLAND BBQ BURGER

Fans of Bear Island beers are in for a delicious treat, with the launch of the limited edition Bear Island BBQ Burger.

Served in a toasted bun with a bespoke tomato relish, bacon, Ashmore Kentish cheese, smoky barbecue relish, crispy parsnips and skin-on thin fries, it has been purposely designed to complement the Bear Island collection of beers.

The multi award-winning beer range was launched in 2017 by independent Kent brewer Shepherd Neame, combining native British hops with hops imported from the US to create beers with bold and contemporary taste profiles. It comprises Bear Island East Coast Pale Ale (4.8% ABV), Triple Hopped Lager (4.6% ABV) and Noughty Bear 0.5% IPA, which are distinctive in both flavour and design, with the bright colour palette reflecting their hop-forward profile.

Shepherd Neame’s Marketing Manager Louise Buet said: “We have been working with our food team on dishes to pair with our Bear Island family, and discovered that barbecue was one of the flavours that worked best, so we developed the Bear Island BBQ Burger. It is a delicious new addition to our menu, perfect to enjoy with any of our Bear Island beers.”

The Bear Island BBQ Burger will be on offer at the following sites from tomorrow (Friday, March 25): The Spitfire, Kings Hill; The Limes, Faversham; The Woolpack, Banstead; The Sun, Faversham; Market House, Maidstone; Pier 5, Chatham Maritime; The Boathouse, Yalding; The Vine, Tenterden; The Royal Albion, Broadstairs, The Swan and Dog, Great Chart and The Star Inn, Guildford.

The limited edition burger has been launched as part of Bear Island’s ongoing Born to Roam campaign, teaming up with British explorers The Turner Twins to inspire drinkers to discover the exciting flavours of the Bear Island range and enjoy new experiences.

As part of the campaign, Bear Island is giving its followers the opportunity to win hundreds of limited edition prizes on its social channels. One lucky winner will receive a luxury one night glamping stay for six people in Bear Lodge at Kent safari destination Port Lympne, home to more than 900 rare and endangered animals. The luxurious hilltop retreat boasts spectacular views of the 600 acre reserve and overlooks Kent’s only spectacled bear habitat. The prize also includes a group safari, £500 spending money and year’s supply of Bear Island beer to share.

For more information visit www.bearislandbrews.co.uk

ENDS 

About Bear Island

Noughty Bear 0.5% IPA: Combining four different hop varieties, Noughty Bear has been carefully formulated to ensure that it doesn’t compromise on taste or quality. The eye-catching beer has 70 calories and less than 1g of sugar per 330ml bottle, making it the lighter choice in every way.

East Coast Pale Ale (4.8% ABV): The beer that started it all, Bear Island East Coast Pale Ale celebrates a fusion of British and US beer styles and flavours. Cascade and Amarillo hops imported from the US combine with native British Boadicea to create a distinctive beer.

Triple Hopped Lager (4.6% ABV): A full-flavoured lager crafted using a trio of distinctive hops, with Challenger from the UK, Saaz from the Czech Republic and US Mosaic. The bright orange colour scheme reflects the punchy, hop-forward flavours and aromas.

Recent awards include:

  • World Beer Awards 2021: Noughty Bear 0.5% IPA – silver for New Launch in design category; Bear Island East Coast Pale Ale – bronze for Can Design in design category
  • British Bottlers’ Institute Competition 2021: Ales (4.5 – 4.9%) category – Gold for Bear Island East Coast Pale Ale; Lagers (4.0 – 5.5%) category – Gold for Bear Island Triple Hopped Lager
  • World Beer Awards 2021: Pale Beer category – Bronze award for Bear Island East Coast Pale Ale
  • Great British Food Awards 2021: Noughty Bear 0.5% IPA shortlisted

About Shepherd Neame

Shepherd Neame has been based in the market town of Faversham, Kent for over 300 years. Perhaps best known for great British classic ales such as Spitfire, which carries the Royal Warrant, its diverse portfolio includes Five Grain Lager, Bear Island East Coast Pale Ale and Bear Island Triple Hopped Lager, and the Whitstable Bay Collection. It also brews international lagers under licence including Samuel Adams Boston Lager and premium Thai lager Singha. The independent family business boasts an award-winning visitor centre and more than 300 pubs and hotels throughout London and the South East, from the historic heart of the City to the Kent coastline.


Press release from Shepherd Neame

For further information please contact Corporate Communications Manager Kathryn Tye on 01795 542259 or email ktye@shepherdneame.co.uk or visit www.shepherdneame.co.uk