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20th November 2020

Everards launch their limited-edition Festive Ale beer in Minicask!

Today, Everards add Festive Ale Minicasks to their online shop, making those festive nights in as special as can be this winter!

Festive Ale is an indulgent winter warmer, which was incredibly popular last year in their pubs. It’s limited edition so place your order today via their online shop while stocks last!

What can you expect from this beer? Festive Ale is a rich, dark ale with a glow of amber. It’s been brewed with English Goldings and Fuggles hops alongside premium Maris Otter malt and a touch of black malt and molasses to accentuate the sweet malts. The result is a lovely traditional ale with a dominant malt and a rich alcohol warming flavour.

A higher strength beer at 6% ABV, it has an indulgent, warming character with tons of flavour which makes it perfect for enjoying over the festive period as it tastes great with Christmas pudding, sweet mince pies and a cheeseboard.

“We are asked yearly if we can offer our festive beers in a take home option for people to continue their celebrations beyond the pub and we are really happy to see this beer available in minicask for all to enjoy. It’s one of my favourites, it’s rich warming fruitiness just screams Christmas to me!” says Comms Co-ordinator Kia Ryan.

Different to their usual minikegs, Everards range of limited edition minicasks are filled by their brewers with fresh beer directly from their cellar in Glenfield, so they have a shorter shelf life but will last you through to New Year.

Everards are also delighted to share that their customers can now buy more than beer from their online shop. Everards have teamed up with local and independent businesses Burleigh’s, Warner’s, Bier Nuts and Salty Dog to offer gins and snacks alongside their ever-popular beer range.

Gins available include Warner’s Rhubarb Gin – the very first rhubarb gin, ever! And the roaring success from Burleigh’s; their Leicester Tigers and Leicester City FC Gin, plus a couple more.

Head over to www.everards.co.uk/shop to discover these exciting new products and remember, all orders over £50 receive free delivery. Alternatively, check with your local Everards pub as many will offer elements of Everards online range for you to purchase from the pub!

– Ends –

Notes to editor:

About Everards:

Everards of Leicestershire is an independent, family business based in Leicestershire. Chairman, Richard Everard OBE DL is the fifth generation of his family to run the business since it was established by William Everard in 1849. Everards are proud to work with lots of local businesses and causes – from Leicester Tigers and Leicester Riders, for which Tiger is the Official Beer, to supporting local charities such as Warning Zone, Age UK and PROSTaid.

 

Beers:

Tiger Copper Ale (4.2 per cent ABV) is Everards’ most famous beer and is the official beer of Leicester Tigers. On the bar alongside Tiger you will find Golden Hop (3.5 per cent ABV), Beacon Hill (3.8 per cent ABV), Sunchaser (4.0 per cent ABV) and Old Original (5.2 per cent ABV) available in many Everards pubs. In addition, an innovative range of Limited-Edition beers are released throughout the year. Recently the selection included beers such as IPA No.2 and Session IPA No.3, alongside favourites such as Sleighbell and Tighthead.

 

Pubs:

Everards own more than 175 pubs across the Midlands, all run as independent businesses.

 

For further information please visit www.everards.co.uk , search for ‘Everards’ on Facebook or find @Everards1849 on Twitter and Instagram.

Online shop

Shop the Everards range at www.everards.co.uk/shop where you will find Everards beers in minikeg and bottle, limited edition beers in minicask and gins from our friends at Warner’s and Burleigh’s as well as Salty Dog Crisps


Press release from Everards

Contact

Zoe Alonso, Communications Co-ordinator; Mon-Wed

07850 941 426, za@everards.co.uk

 

Kia Ryan, Communications Co-ordinator; Wed-Fri

07702 444 172, kr@everards.co.uk