Bath Ales and Blackpit Brewery team up to raise money for Malawi
Bath Ales and Blackpit Brewery have collaborated on a special limited-edition pale-ale, in support of Brewgooder’s Global Gathering campaign (20th-22nd March). All profits from Good Hare Day (4% abv) will be donated to sustainable development projects in Malawi.
Good Hare Day (4% abv) is an easy-drinking pale ale, with refreshing orange and citrus notes and a long hoppy finish. The well-balanced and sessionable brew will benefit the lives of communities in Africa, and help fund access to clean, safe water.
The Brewgooder Global Gathering – set up by charitable craft brewer, Brewgooder – is a worldwide mission to provide clean water for one million people through the power of craft beer. Over 250 breweries from 24 different countries have joined the campaign, each brewing their own limited-edition beer. The brews will be collectively launched on World Water Day (Friday 20th March).
Each brewery taking part in the collaborative campaign has committed to raise at least £500 for the Brewgooder foundation, which will support rehabilitation and construction projects. Bath Ales and Blackpit have set themselves a combined target of £1,200 – which they hope to surpass – enough to purchase a clean water well for a village.
To achieve their target, Bath Ales and Blackpit Brewery will be celebrating the brew with simultaneous launch events in their taprooms on 20th March from 4pm, with live music, prize raffle draws and – of course – plenty of great beer.
Georgina Young, head brewer at Bath Ales said “We are really delighted to be partnering with Blackpit Brewery and using our shared passion for beer, to help make a difference. It was great to be invited to their brewery in Buckingham to collaborate with them on the brew – it was a fantastic day.
“All of the proceeds raised from Good Hare Day will go directly to the Brewgooder Foundation and provide access to a safe source of clean water for thousands of Malawians. We’d love to sell as many pints of Good Hare Day as we possibly can this World Water Day!”
Ben Williams, Director at Blackpit Brewery said: “It’s been a real pleasure working with the crew from Bath Ales. To be able to draw on the wealth of knowledge and experience that Georgina in particular possesses has been a real highlight for us and we can’t wait to taste the finished product!”
Good Hare Day will be available in Hare Brewery’s tap room, and select pubs in the Bath and Bristol region, from Friday 20th March. Keep an eye on Bath Ales social media to find out where you can enjoy your nearest pint, while supporting a worthy cause.
For more information about the Brewgooder Global Gathering visit: https://www.brewgooder.com/our-blog/brewgooder-global-gathering-2020
ENDS
10 March 2020
For more information contact:
PR manager, Megan Hocking: hockingm@staustellbrewery.co.uk / 07970 379 690
PR & marketing assistant, Patrick Grainger: graingerp@staustellbrewery.co.uk / 07967 174 405
More about Bath Ales
Bath Ales is the brewer of a distinctive range of premium, authentic and inventive beers for the discerning drinker. From its west country base, Bath Ales brews a range of consistently superior and well-crafted beers.
Fronted by flagship ale Gem, the brewer’s four-vessel brew house (Hare Brewery) has the capacity to produce more than 50,000 brewers’ barrels of beer –over 14.5 million pints. With 16 new fermenting vessels in place, the South West’s most sophisticated and technologically advanced brewery has doubled the available brewing capacity at Bath Ales.
Bath Ales beers are available in supermarkets nationwide and in pubs across the country. An exciting schedule of new beers have launched alongside the brewery opening, including an IPA – Lansdown – and premium English lager, Sulis.
Georgina Young, previous Head Brewer at Fuller, Smith & Turner, took on the role of Bath Ales’ Head Brewer in May 2019 and oversees the brewing and packaging of Bath Ales’ beer brands.