Brewhouse and Kitchen has a feast of activities in store this summer as part of CAMRA’s Great British Beer Festival at Your Local.
In the absence of a single Great British Beer Festival (GBBF) event this year due to COVID-19, CAMRA (the Campaign for Real Ale) is encouraging licensees to hold events and activities celebrating live beer and real cider as part of a Great British Beer Festival at Your Local event, taking place from 30 July to 8 August, just a week after the date that restrictions are set to end. The Great British Beer Festival, normally held in August at the London Olympia, has been cancelled in both 2020 and 2021 due to the coronavirus pandemic.
Brewhouse & Kitchen are embracing the festival with special festival brews, experiences and offers. Activities include:
- A locally brewed B&K cask ale specifically for GBBF, a Cream Ale, with a focus on cask.
- Each brewpub will promote their special GBBF Brewer’s Choice beer, with an internal brewers’ competition to choose the best one
- Meet the Brewer talks and tastings of the special cask beer (dates to be arranged with each Brewpub’s local CAMRA representative)
- The regular 10% CAMRA members discount will apply to all beer/cider purchases
- Diners on Sunday 1 August will receive a complimentary taster of the freshly brewed festival beer
- CAMRA branch organised visits during brew days
Great British Beer Festival at Your Local hits right at the heart of CAMRA’s purpose and hopes to help encourage footfall to pubs and clubs and increase demand for brewers and cider-makers. In previous years, GBBF has attracted over 38,000 attendees, and CAMRA are hoping that in the year that the industry needs it most, those beer and cider lovers will come out to support independent and local businesses.
Great British Beer Festival Organiser Catherine Tonry said: “We’re delighted to be able to bring the Great British Beer Festival to the pubs, clubs and breweries that have worked so hard to stay afloat in the toughest of years. We hope that beer and cider lovers alike will make their way down to their local Brewhouse and Kitchen and support this great initiative.
“This is the perfect opportunity to raise a glass to all the brilliant publicans, staff members and patrons that have helped the beer, cider and pub industry to survive throughout the pandemic. Though we can’t get together at London Olympia for the second year running, we hope that people will take to their locals to get involved with the GBBF at Your Local experience. Let’s get back to the pub today!”
Gail Bunn, Marketing Manager at Brewhouse & Kitchen, said: “We are so proud to be taking part in the Great British Beer Festival at Your Local this summer, and very impressed with CAMRA’s adaptation of the event. We felt it only fitting that we would set each of our brewers the challenge to create a fantastic festival Cask Cream Ale that would welcome back our CAMRA guests to B&K!”
Visit the Brewhouse & Kitchen website to find venues near you: https://www.
For further information about getting involved in GBBF At Your Local, events listings and assets, visit https://local.gbbf.org.
ENDS
CAMRA, the Campaign for Real Ale, is a not-for-profit consumer group with over 180,000 members that has been operating since 1971. Our vision is to have quality real ale and thriving pubs in every community.
Press release from CAMRA
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