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7th October 2014

Lacons Ale awarded Champion Beer of East Anglia 2014

One of the highlights of the brewing calendar for this region is the annual SIBA (Society of Independent Brewers’ Association) East Beer Competition.

Fighting off heavy competition, Lacons, the Great Yarmouth Brewer, topped the bill at this year’s prestigious event, honoured not only by a ‘Gold’ Award for its Encore ale in its category, but the top accolade of Overall Champion Beer of East Anglia.

This invitation-only event pitches some of the best beers in the region against one another to win a range of brewing accolades from the acclaimed panel of 69 judges. (SIBA is recognised as one of the most authoritative and respected bodies in the industry alongside CAMRA).

Over 150 cask ales from Bedfordshire, Cambridgeshire, Essex, Hertfordshire, Lincolnshire, Norfolk, North Lincolnshire, Peterborough and Suffolk were entered into this year’s competition which was held at Elgoods Brewery in Wisbech.

Encore is a 3.8% hand crafted ale by Lacons and has a glowing pale amber hue with delicate fruit aromas, which are comfortably balanced by dry pine and citrus flavours.

Mick Carver, managing director of Lacons Brewery said: “To gain SIBA recognition of Best in Category is quite something on its own, but to achieve the title of SIBA Champion Beer of East Anglia is absolutely amazing.”

Lacons Encore will now go through to the SIBA National Beer Competition taking place at BeerX in March.

To view this year’s complete winners list and for information on SIBA visit:



For Further Press Information / pictures or Interviews contact:

Kate/Daisy or Rachel at Jungle PR Ltd – 01362 694649 or


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