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11th September 2020

Lederhosen In Lockdown: Anspach & Hobday launch Oktoberfest beer range

Thursday 10th September 2020 – Independent London-based craft brewery Anspach & Hobday have announced the launch of their brand-new Oktoberfest can range to beer fan’s Oktoberfest thirst.

The Anspach & Hobday Oktoberfest cans will become available to the public on Wednesday 16th September and pre-orders are currently being taken on the web shop here.

There are four different Oktoberfest beers being launched that pay tribute to some classic German beer styles. These include The Festival Lager, The Gose, The Rauchbier and The Hefeweizen. All cans are 440ml as standard.

The cans are available as a four-pack, twelve-pack or full case of 24 with a mixed option or a singular style available on the web store.

Chairman and Co-Founder Jack Hobday says: ‘Gemütlichkeit, is what is sung at every Oktoberfest. It’s a word that means geniality, friendship and warmth – it sums up the very best of what beer culture is all about. We are in times where we could all do with a little bit more Gemütlichkeit and I hope our beers will raise a smile. Here’s to the Germans and great beer. Prost!’

Head of Production and Co-Founder Paul Anspach says: ‘Each year, Oktoberfest presents us with a unique opportunity to take a deep dive into a brewing heritage that has inspired us since day one. We use this time to celebrate the breadth and diversity of styles that German brewing has to offer. From the dark, smokey Rauchbiers of Bamburg, to the bright, freshly tart Goses of Leipzig, German beers all share a number of common traits; precision, cleanliness, balance and drinkability. These are qualities we strive for in every beer we make, and our Oktoberfest beers bring them into sharp focus.’

Oktoberfest started in 1810 in Munich, Germany, and is now the world’s largest beer festival. Originally the festival celebrated the marriage of King Ludwig and Princess Therese of Saxe-Hildburghausen. Now the festival runs from 16-18 days through September and October. It has become  a celebration of beer and bavarian culture all over the world, not just in Munich.

Anspach & Hobday have been influenced by Germany and their beers since founders Paul and Jack started homebrewing in 2012. The German dedication to accuracy, process and heritage evident in classic breweries such as Schlenkerla and Augustiner provide a great source of inspiration to the brewery, the beers we make and how we make them.

Our fantastic illustrations are penned by the wonderful Alan Batley. You can check out his portfolio here.

ABOUT THE BEERS

The Festival Lager (5.6%) – A classic Marzen-style Festbier, brewed to a higher ABV than our core Lager, and with a higher portion of Munich malt. Bold, sweet malt flavours are balanced by a noble hop bitterness. Having spent over 3 months in our horizontal lagering tanks, the beer has had all the time needed for the flavours and aromas to round out, and come together to create a perfectly balanced, smooth, celebratory Lager.

The Rauchbier (5.6%) – Brewed as a lager for the first time, The Rauchbier is our homage to the great smoked beers of Bamberg. Dark, rich, and immensely smokey, The Rauchbier is as wholesome as they come. The lager fermentation and extended cold conditioning in our horizontal tanks rounds out and balances the beer, keeping it crisp, fresh and incredibly drinkable. Our finest Rauchbier to date.

The Gose (4.0%) – Light, fresh, salty and tart, The Gose is our interpretation of the classic Leipzig sour beer in its purest form. Whilst not quite as sour as Berliner Weisses, a bright acidity makes the beer incredibly refreshing, whilst a touch of salt adds a delicate savoury element, resulting in ultimate drinkability. The use of modern German hops (H. Melon. H. Blanc) bring the style up to date and add a fresh fruitiness to the aroma and palate.

The Hefeweizen (5.0%) – A classic bavarian inspired Wheat Beer. Whilst a touch of Munich malt adds some colour and a touch of maltyness, this beer is all about the interaction between wheat and a classic strain of Hefeweizen yeast. Typical aromas of bananas, cloves and spice lead to a full, rounded palette and a clean, refreshing finish. Huell Melon hops add some additional fruitiness to what is otherwise a very traditional interpretation of the style.

ABOUT ANSPACH & HOBDAY

Anspach & Hobday in particular are known for their diverse range of beers, inspired by traditional styles remade for the 21st century beer drinker, brewing everything from historic ales and porters to experimental sours and IPAs. All of our beers are vegan friendly and made using renewable energy.

Founded in 2013 by childhood friends Paul Anspach & Jack Hobday, A&H are undergoing rapid growth following a successful round of crowdfunding in early 2019. Anspach & Hobday are best known for their flagship beer, The Porter. The brewery epitomises London craft beer brewing traditional styles made for the modern drinker.

More About Anspach & Hobday – https://www.anspachandhobday.com

ENDS

For mroe information, contact joe@anspachandhobday.com