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15th January 2024

Mash Gang secures investment from Tech Investor Ryan McCarry, brokered by Brabners LLP, to become one of the UK’s largest non-alcoholic breweries

Mash Gang, the trailblazing non-alcoholic brewery, is excited to announce that it has secured significant investment from esteemed tech investor Ryan McCarry. The investment process, managed and brokered by Brabners LLP, marks a pivotal moment in Mash Gang’s journey, fueling its aggressive growth strategy and reinforcing its commitment to producing best-in-class beer.

The investment will position Mash Gang as one of the UK’s largest non-alcoholic brands. Their production will upscale to 500,000 units in a single run and they will invest in developing revolutionary technologies to cement their place as a global leader in alcohol-free R&D.

“This investment ends a 12-month process, filled with countless conversations and opportunities,” says James Loveday, CEO of Mash Gang. “Ryan was the investor who asked the right questions and worked with us to structure a deal that suited everyone. He understands our operation and has a shared belief in our vision. Ryan’s experience with fast-growing businesses, Internet and tech, and our commitment to deliver fantastic beer globally, makes for an unrivalled pairing.”

Commenting on his investment, Ryan McCarry said: “I am thrilled to join Mash Gang as an investor and Non-Exec Director. From our first introductions, I knew I wanted to be part of their journey, culture, and move into this exciting, fast-developing sector. Mash Gang has a fantastic reputation for delivering game-changing, great-tasting, high-quality NOLO drinks with relentless innovation. The crossover of tech and low-alcohol drinks is not obvious, but technology plays an increasingly important role in NOLO drink production, solving global supply challenges and managing subscribers and retailers.”

Mash Gang was founded as a decentralised business, working more like Nike and Uber than AB InBev or Brewdog. Founded with less than £5000 of founders’ funds, finding financial stability has always been a priority. This investment will enable Mash Gang to pursue excellence in the non-alcoholic brewing industry, blending traditional methods with cutting-edge technology. Mash Gang has set its sights on global expansion and gaining recognition as a leader in the NOLO drinks sector.


For more information, interview requests or images please get in touch with Laura Hadland at Thirst Media, or 07465 221264.

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