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3rd November 2022

Multiple operators take on Greene King Pub Partners site after £430,000 investment

Multiple operators Pete Harvey and Frances Chisholm have taken on their first site with Greene King Pub Partners.

The Drawing Rooms, formerly known as The Birdcage, has been transformed after a £430,000 investment by owner Greene King Pub Partners.

The bar, located in the heart of The Lanes in Norwich, will be the fifth pub operated by Pete and Frances.

As part of the investment from Greene King, the pub has been completely overhauled externally and internally with a 1920s art deco theme including green, gold and dark wood.

The main room of the bar will also nod to the building’s history as an old architect’s office with drawings on the walls. Booths will also feature in the new bar to give groups who visit that extra bit of privacy.

In line with its transformation and name change from The Birdcage to The Drawing Rooms, the new look bar has also changed its offer to that of a cocktail and entertainment bar in a speakeasy format.

Alongside operating The Drawing Rooms, Pete and Frances operate two other pubs in Norwich and another two on the Norfolk coast.

Pete Harvey and Frances Chisholm, operators of The Drawing Rooms, said:

“As soon as we saw the plans for The Drawing Rooms, we knew we just had to take it! Greene King’s investment has transformed the site and it is no longer recognisable from what it once was. The pub is now firmly positioned as a cocktail and entertainment bar at the heart of Norwich’s lanes, which matches perfectly with our experience as operators.” 

Wayne Shurvinton, Managing Director of Greene King Pub Partners, said:

“Our £430,000 investment has transformed this bar at the very heart of Norwich’s lanes. With the local and operational experience Pete and Frances bring, combined with our expertise and support by their side, I am really excited for the future of The Drawing Rooms.”

ENDS

Notes to editors

Please see attached for photos of the new look pub.

Press Contact: Nick Lawrie Email: NickLawrie@greeneking.co.uk Tel: 07812 256245

About Greene King Pub Partners:

About Greene King Pub Partners: Greene King is the UK’s largest pub company and brewer, with a history stretching back more than 200 years in its hometown of Bury St Edmunds in Suffolk. It currently employs around 40,000 people across its five divisions: Local Pubs; Destination Food Brands; Premium, Urban and Venture Brands; Pub Partners; and Brewing & Brands.

The Greene King Pub Partners division operates over 1000 leased, tenanted and franchise pubs across England, Scotland and Wales with independent business partners. In March 2021 it was recognised as the best leased and tenanted pub company at the Publican Awards, the 5th time Greene King Pub Partners has won the national industry award.


Press release from Greene King.

For further information, please contact: Nick Lawrie via Email: NickLawrie@greeneking.co.uk or Tel 07812 256245.