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Pilsner Urquell tells the story of its 170 year history via a seven minute video projection on the Cathedral of St. Bartholomew in Pilsen, Czech Republic

To celebrate its 170th Anniversary Pilsner Urquell, the world’s first Pilsner style lager, hosted celebrations in Pilsen town square, on October 5th 2012. As part of the landmark anniversary celebrations, Pilsner Urquell used video projection mapping techniques to share a handpicked cross-section of the history of the Pilsner Urquell brewery on the side of the Cathedral of St. Bartholomew; which boasts the tallest church spire in the Czech Republic at 102.6m high.

To view on Pilsner Urquell’s YouTube page click here
 
To embed this video onto your site use this link: <iframe width=”560″ height=”315″ src=”http://www.youtube.com/embed/VBr3sqWJX8c?list=UUdL2UtldyuTo3TMf5WaP_2Q&amp;hl=en_GB” frameborder=”0″ allowfullscreen></iframe>