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4th April 2024

Rumour Has It There’s A Juicy New Beer In Town

Savour the bold tropical flavours of Shepherd Neame’s new beer Rumour Mill (4.3% ABV) this spring.

It is the latest beer released by the independent family brewer as part of its popular real ale initiative Cask Club.

A juicy IPA, Rumour Mill combines four hops – Mosaic, Amarillo, Jester and Challenger – to create a complex fruity flavour with additional notes of citrus and pine. The pale golden brew is perfect to savour on a spring day with its light, refreshing finish.

Its name, and eye-catching pump clip design, was inspired by an historic landmark in Shepherd Neame’s hometown of Faversham, Kent – Chart Gunpowder Mills.

First established in 1760, it was the only complete water-powered gunpowder mill in the country and made Faversham an important centre of the explosives industry for many centuries. The mill closed in 1934, when production was moved to Scotland.

Brewing Manager Rupert Hodgkins, whose signature features on the beer’s pump clip, said: “Brewing Rumour Mill with a collection of powerful hops has been a fun challenge for the team, using our expertise to ensure a well-balanced flavour profile and aroma, crafting a delicious pint that pairs perfectly with a sunny pub garden.

“We’re excited for discerning drinkers to give this flavoursome beer a try!”

Shepherd Neame’s Cask Club offers an exciting new range of limited edition innovative cask beers incorporating modern styles and flavours, while also celebrating some seasonal classics.

Future ales in the Cask Club programme to look out for over the next few months include Go For Gold and returning favourite Late Red.

To be the first to discover new Cask Club beers sign up to hear more: snea.me/joincaskclub, and follow @shepherdneame on social media.

ENDS

About Shepherd Neame

Shepherd Neame has been based in the market town of Faversham, Kent for over 300 years. Perhaps best known for great British classic ales such as Spitfire Amber, which carries the Royal Warrant, its diverse portfolio includes Five Grain Lager, Bear Island East Coast Pale Ale and Bear Island Triple Hopped Lager, and the Whitstable Bay Collection. It also brews international lagers under licence including Samuel Adams Boston Lager and premium Thai lager Singha. The independent family business boasts an award-winning visitor centre and more than 300 pubs and hotels throughout London and the South East, from the historic heart of the City to the Kent coastline.

Shepherd Neame is not responsible for the content on third party websites.


For further information please contact Senior Brand Manager Rose Davis on 01795 542192 or email rdavis@shepherdneame.co.uk or visit www.shepherdneame.co.uk

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