There’s no denying it, our industry – by which I mean our breweries, pubs, writers, broadcasters, everyone – is in crisis.
As chair I am receiving weekly messages from writers concerned about their income, about the independence of writing, about the threat of AI. I hear from brewers whose wage bills are growing, whose demand is dropping. From pubs whose margins are being squeezed, who struggle to recruit, who find not opening on Wednesdays cheaper than opening.
The guild’s articles of association prevent it from being political. We can’t pick sides, and I think that’s right. The guild should not speak for its members, who more than ever hold different views, have had different experiences, and honed unique skills. Unfortunately, however, the opportunities for our members to have their say are dwindling. This year we saw the closure of the world’s most prolific and high-profile beer magazine – Good Beer Hunting. Commissions from mainstream media continue to be minimal, while specialty magazines are unable to pick up the volume of great writing our membership produces.
This is a huge financial strain on our community, but it’s also bad for the industry as a whole. Without the promotion and sometimes criticism of the industry that we provide, we leave the narrative to those with vested interests; those that don’t always have the industry as a whole in mind.
It feels like a few years ago we were announcing the death of the blog, and of the amateur beer writer. This side of the pandemic, however, we’re seeing just how important those voices and opportunities are. There are still genuine chances to be seen, heard and read in the self-publishing space, and some of our writers and broadcasters are already making the most of it, as the winners from this year’s competition show below. We had a record number of entrants to the awards (over 270), and there are lots of new faces in the highly commended, silver and gold positions, showing that while the industry is in turmoil, communicators have never been better at what they do. There’s never been a better showing of mediums – this year’s shortlist included podcasts, videos, cartoons, technical papers, books, and print and digital journalism of everything from 500 to 5,000 words.
For the industry to still thrive against the myriad of issues it faces, it needs strong writers and financial support for their independent journalism. I think the awards this year prove that it would be worth the investment.
Below are the links to all the winning works. As chair, I’d like to pass my congratulations to all those who were shortlisted as well as those who won – the work that the guild’s members have done this year is beyond anything I’ve seen before.
THE WINNERS & THEIR WORK
Best Corporate Beer Communication, sponsored by Brewhouse Brewing Co.
Gold: CAMRA Learn & Discover (Ruvani de Silva)
Best Beer Business Communicator, sponsored by the Guild
Gold: Will Hawkes
Silver: Rob MacKay
Best Communication about No and Low Alcohol Beer, sponsored by Budweiser Brewing Group UK&I
Gold: Mark Dredge
Silver: Emma Inch
- Same Again? podcast – S1E5 – ‘all beers become equal’
- Same Again? podcast – S1E2 – ‘a very loud, critical, chaotic, interior monologue’
Highly Commended: David Nilsen
- Hoppy and [Alcohol] Free: Non-Alcoholic Hazy IPA Takes Flight
- Sierra Nevada Enters Non-Alcoholic Craft Beer with Trail Pass
Best Communication about Sustainability in Beer and Pubs, sponsored by Carlsberg Marston’s Brewing Company
Gold: Ruvani de Silva
- The Rest Is Noise — Arizona Wilderness’s Quiet Revolution to Drink Like You Care
- Patagonia Provisions Launches First National Regenerative Organic Certified® Kernza® Brewing Project
Silver: Mark Dredge
Best Audio or Video Beer Communication, sponsored by St Austell Brewery
Gold: Emma Inch
- Same Again? podcast – S1E1 – Beer, Pubs & Mental Health
- Same Again? podcast – S1E2 – ‘a very loud, critical, chaotic interior monologue’
Silver: Ben Gibbs
- Redefining Revelry: Crafting Inclusivity with Andy Mee’s Alcohol-Free Vision
- Savoring Tradition and Innovation: Mark Dredge’s Beer Journey
Highly Commended: Sam Grist
Best Short-Form Beer Writing, sponsored by the Guild
Gold: David Bailey
Silver: Katie Mather
Highly Commended: Mark Dredge
Best Technical Communication about Beer, sponsored by WSET
Gold: Charlotte Cook
Silver: Mark Dredge
Highly Commended: Anthony Gladman
The Susanna Forbes Award for Best Communication about Cider, sponsored by Aspall
Gold: Adam Wells
Silver: Jane Peyton
Best Citizen Beer Communicator, sponsored by Harvey’s Tom Paine
Gold: Jessamy Queree
Silver: Imran Rahman-Jones
- The Sir Walter Scott – Bombers, billionaires and birds
- The Royal Dick – A royal tragedy if this goes
Best Newcomer to Beer Communication, sponsored by Fuller, Smith & Turner
Gold: Anaïs Lecoq
- A Survivor Over Four Centuries — Brasserie Meteor in Hochfelden, Alsace, France
- French Women Are Paving the Way for More Inclusive Beer Festivals
Silver: Cliff Lucas
Best Self-Published Beer Writing, sponsored by the Guild
Gold: Pete Brown
Silver: Lloyd Lugsden
Best Communication about Diversity in Beer, sponsored by the Guild
Gold: Ruvani de Silva
- Apathy Has Rained On Me — On DEI Burnout in the Beer Industry
- London Is The Place For Me — Robyn Weise and Her Windrush 75 Lager
Silver: Emma Inch
Highly Commended: Lucy Corne
Best Communication about Beer and Travel, sponsored by VISITFLANDERS
Gold: Ruvani de Silva
Silver: Matthew Curtis
Highly Commended: Michael Clarke
- A Happy Valley of Beer — Investigating the Pubs and Breweries of Hebden Bridge, West Yorkshire, England
- Black Country Treasures
Best Communication about Pubs, sponsored by Shepherd Neame
Gold: Emma Inch
- Same Again? podcast – S1E1 – Beer, Pubs & Mental Health
- Same Again? podcast – S1E6 – ‘part of being human is about having these struggles’
Silver: Rachel Hendry
Highly Commended: Pete Brown
Best Commissioned Beer Writing, sponsored by Greene King
Gold: Will Hawkes
Silver: Pete Brown
Highly Commended: Mark Dredge
- From One to All — The Past, Present, and Future of Lager Yeast
- Visions Of The Things To Be — How Mash Gang is Breaking the Alcohol Free Mould
Best Book about Beer or Pubs, sponsored by Heineken
Gold: Dr Christina Wade
Silver: Matthew Curtis
The Michael Jackson Award for Beer Writer of the Year
Winner: Ruvani de Silva