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27th February 2024

Tring Brewery Announces Annual Partnership With Hector’s House Charity

Tring Brewery have declared a local suicide prevention charity their ‘Charity of Choice’ for 2024.

Tring Brewery and Hector’s House, a Berkhamsted-based charity, are teaming up to reduce the stigma of talking about mental health in 2024.

The brewer will produce monthly special beers to raise awareness for Hector’s House, and plans to host unique fundraising events throughout the year.

Hector’s House was founded in 2016 to campaign in the name of Hector Stringer, a Tring local who sadly took his life aged 18. Based in Berkhamsted, just down the road from the brewery, Hector’s House aims to prevent suicide and reduce mental health stigma through education, awareness and support.

Each of the monthly beers will enjoy namesake and imagery inspired by tales from the homecounties, adorned with Hector’s House official logo. The vividly illustrated logo, a warm homestead surrounded by bold music symbols, commemorates Hector’s love of music and performing.

Alongside special beer releases, Tring Brewery will raise vital funds through their bi-annual members’ events, an exciting online raffle and other ventures yet to be revealed.

Whitewater Gold, Tring Brewery’s monthly special for February

Keen to ‘hop’ into campaigning is Tring brewer and Hector’s House ambassador Sam, who explains why the partnership is more than surface-deep:

Hector and I were best friends growing up and it was a huge shock when he took his own life in 2011. I have always tried to support Hector’s House where I can, from helping with their initial logo design, to using my role now at the brewery, to nominate them as our charity of choice for 2024. 

All of the team at Tring Brewery are excited to assist Hector’s House where possible, our hope is to amplify the amazing work that they do for mental wellbeing in the local community.”

Robert Stringer, chairperson at Hector’s House comments:

We are enormously proud to be supported by Tring Brewery for 2024. Not only are we close to them geographically, but also personally. Members of the team there grew up with Hector, have supported the charity since its inception, and the Stringer family since our loss. This is another way in which we can continue Hec’s legacy, while providing support to our local community.

Starting from February, Tring Brewery’s monthly ales will be available on draught from local pubs and their Dunsley Farm brewery shop. Details for Tring Brewery’s members’ nights, online raffle launch and other supplementary activities will be announced via the company’s social media and newsletter channels throughout the year.

Here’s to a year of beer, in the name of Hector’s House and mental wellbeing.

Cheers!

ENDS

RESOURCES + LINKS

Notes to editor/an introduction to Tring Brewery

Tring Brewery Co.

Tring Brewery Co, Dunsley Farm, London Road, Tring, Herts, HP23 6HA www.tringbrewery.co.uk

01442 890721

Tagline: ‘Legendary Beer from Hertfordshire’

Business: Independent, Established 1992

Product offer: Independent cask ales, craft-keg beers and artisan lager

Production: 2M pints per annum

Distribution: Home-Counties (Herts, Beds, Bucks), Oxford, Reading, Cambridge, London, Essex + nationwide through our webshop and other online retailers

What makes Tring, Tring? “Each Tring beer is crafted with imagery and namesake of the historic home-counties, keeping a local tie with the land around us. This local tie is strengthened by our use of mineral rich water from the Chiltern Hills and finished with our signature house yeast strain, now thirty years old, imparting a local terroir to our portfolio of 15 core range beers along with monthly, seasonal and one-off specials.”

Customer introduction to Tring Brewery:

“Tring Brewery is an independent microbrewery based in Hertfordshire, established in 1992 by Richard Shardlow. Tring Brewery’s second director, Andrew Jackson, joined in the year 2000 as him and Richard set about crafting what is now our flagship beer, Side Pocket for a Toad, named after an old Hertfordshire phrase for ‘something useless’ i.e. chocolate teapot!

At Tring Brewery, we are proud to produce beer that has been inspired by home-counties folklore both through namesake and imagery, crafted with premium hops and malted barley, blended with Chiltern Hills water before finishing with our signature house yeast strain.

Our brewhouse, today situated on the picturesque Dunsley Farm, has crafted quality ales for over thirty years, each made with a little local folklore. Visit Tring Brewery to experience our welcoming on-site shop, brewery tours, food pairings and plenty of Legendary Beer from Hertfordshire!”

CONTACT DETAILS –

Jared Ward, Marketing & Communications jared@tringbrewery.co.uk – 01442 890721 @TringBrewery on Facebook, Twitter, Instagram

USEFUL LINKS/FURTHER READING

HECTOR’S HOUSE INFO : https://hectorshouse.org.uk/

HISTORY: https://tringbrewery.co.uk/today-and-history/

OUR BEERS: https://tringbrewery.co.uk/our-beers/

ORIGIN OF BEER NAMES: https://tringbrewery.co.uk/beer-names/

AWARDS: https://tringbrewery.co.uk/awards/

FOOD MATCHING OUR BEERS: https://tringbrewery.co.uk/food-matching/

BREWERY TOURS: https://tringbrewery.co.uk/tring-brewery-tours/

THE BREWERY SHOP: https://tringbrewery.co.uk/about-the-shop/

CHARITY COMMITTMENT: https://tringbrewery.co.uk/charity/

BREWERY SHOP OPENING TIMES: Mon-Tues 11-5, Wed-Fri 9-6, Sat 9-5, Sun CLOSED

DropBox: https://www.dropbox.com/scl/fo/m07pit02v7tekiqcz18lp/h?rlkey=msvcwhcjzj1t0azw55t0yie85&dl=0


Public relations contact –

Jared Ward : jared@tringbrewery.co.uk

01442 890721

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