Windsor & Eton Brewery is delighted to announce the launch of a brand-new collaboration.
Beer, “Independence”, in partnership with The Crown at Bray and artist Autistic Ian.
The beer, which was officially unveiled at The Crown’s ‘Pork Pie Off’ competition, will be an easy drinking session-strength IPA in both cask and bottle, designed to complement a broad range of food pairings. But what makes “Independence” truly unique is the design of its artwork. The pump clip and bottle label will be based on a bespoke artwork crafted by talented and now Global artist Autistic Ian.
After many years struggling with his condition and mental health, Ian lost everything when finally overwhelmed. After years of struggle and even sleeping rough, Ian’s skill was noticed by Beth Kerridge, wife of Michelin starred chef Tom Kerridge. This was to be the beginning of Autistic Ian the artist, whose work has gone on to receive acclaim and recognition from a host of A-list chefs and restaurateurs worldwide.
“We are thrilled to be partnering with The Crown at Bray and Autistic Ian for this exciting venture,” said Max Ward, Sales Manager at Windsor & Eton Brewery. “We do more than just brew beer. Our tagline is ‘Beer With Stories To Tell’, and each of our beers has a story of its own. When we were introduced to not only Ian’s work, but the man behind the talent, we immediately wanted to be a part of his story. Ian’s artwork adds a unique and meaningful touch to ‘Independence,’ making it more than just a beer; it’s a celebration of triumph and our wonderful friend Autistic Ian. We look forward to displaying his fantastic work in the taproom for our visitors to enjoy.”
Named in honour of Autistic Ian’s journey, “Independence” also aims to raise awareness and support for the National Autistic Society. A portion of the proceeds from every pint and bottle sold will be donated to this worthy cause, furthering the impact of Autistic Ian’s incredible story. “We are proud to support the National Autistic Society and the invaluable work they do,” added W&E. “Through ‘Independence,’ we hope to raise funds and increase awareness of autism acceptance and inclusion.”
“We are truly thrilled to showcase Autistic Ian’s talent and share his story with our guests,” said James Lee, owner of The Crown at Bray. “His artistry adds a special touch to ‘Independence,’ making it a must-try for anyone passionate about great beer and meaningful experiences.”
“Independence” will be available for delivery from Monday, March 25th and officially launching from Tuesday April 2nd, coinciding with the start of National Autism Awareness Week. On Thursday 4th April, beer enthusiasts and foodies alike are invited to the Windsor & Eton Brewery Taproom from 5pm to celebrate the launch of “Independence” and meet Autistic Ian himself.
For more information about “Independence”, Autistic Ian, and Windsor & Eton Brewery’s commitment to storytelling through beer, please visit webrew.co.uk.
For information on The Crown at Bray, please visit www.thecrownatbray.com.
For media enquiries, please contact Paul O’Connell at paul.oconnell@webrew.co.uk, Laura Clements at laura@trufflehunting.co.uk or Val Peart at val@trufflehunting.co.uk
For trade/brewery enquiries, please contact Max Ward at max.ward@webrew.co.uk
About @autistician: Ian possesses an innate artistic brilliance that has remained with him throughout his life’s journey. In 2012, Ian’s path took an unexpected turn when, despite his role as the Executive Creative Director of Europe at a prominent global advertising agency, he faced a debilitating mental breakdown that led him into homelessness—a circumstance that persists to this very day.
Amidst the trials of life on the streets, Ian found solace and expression through his creative endeavours, dedicating his time to creating his art. His captivating artwork began to make its mark on social media platforms, catching the attention of a wide and appreciative audience. For more information, visit @autistician
About Windsor & Eton Brewery:
Eighty years after the closure of the towns last brewery, Windsor & Eton Brewery brought brewing back to the heart of Windsor when it opened its doors in 2010. Today Windsor is firmly on the craft brewing map thanks to our collection of quality beers that have won over 100 beer awards.
About The Crown at Bray: The Crown at Bray is a 16th-century inn nestled in the heart of the picturesque village of Bray. Steeped in history, the pub dates to the 1600s, with tales of King Charles II making stops for a beer on his way to rendezvous with his mistress, Nell Gwyn.
Today, The Crown is renowned for offering exceptional British pub food in a warm and relaxed setting. Embracing its heritage, the pub transforms into a cosy haven during colder seasons, while the expansive garden and courtyard become beloved retreats for al fresco experiences in the warmer months. For more information, visit www.thecrownatbray.com
For media enquiries, please contact Paul O’Connell at paul.oconnell@webrew.co.uk, Laura Clements at laura@trufflehunting.co.uk or Val Peart at val@trufflehunting.co.uk
Third-party news items that are posted on the Guild website’s news section come from press releases received by the Guild. These press releases are posted as they have been received and their publication on the Guild website is intended as an informational service provided to our members and website visitors. As such, the publication of a story from a third-party source is neither an endorsement of the content, nor its sender, by the Guild. For enquiries on any news item, please use the contact details that can be found at the bottom of each post.