US Craft Beer Raises the Bar With Stellar Line-Up at London Craft Beer Festival

The Brewers Association, the not-for-profit trade association for small and independent American craft brewers, will be bringing its A-game to London Craft Beer Festival (LCBF), 18-19 July at Magazine, London with a spectacular line-up of UK-rare, high quality, sought-after American craft beers.

Some 22 American craft breweries will be showcased at this year’s festival, pouring 56 high-quality, style diverse, boundary pushing American craft beers.  Breweries participating include those new to the UK as well as established favourites.  Beers range in style, strength and flavour from light and crisp lagers to big and experimental barrel-aged imperial stouts and include creative sour and fruited sours, wild and spontaneously fermented beers, classic wheat beers and a plethora of show-stopping IPAs.  Audacious flavour combinations include blueberry crumble sour ale, peach lager made with real fruit and Bourbon Barrel-aged stout made with monster cookies, honey glazed coconut, a touch of peanut butter and candy-coated chocolates to tempt the tastebuds of even the most traditional beer drinker. Whether you’re a lager lover, a hophead or a simply want to experiment there’s a beer for everyone at this year’s festival.

The Brewers Association will be joined by nine brewery representatives who will be travelling to the UK to pour their beers and interact with beer lovers at the festival.  All beers will be air-freighted to maintain freshness.  Breweries participating (and travelling representatives) comprise:

AleSmith Brewing Co

Allagash Brewing Co

Cigar City Brewing Co – Keith Anderson, Sr director of commercial

Coldfire Brewing Co – Dan Hughes, Co-Founder/CEO

DESTIHL Brewery

Fremont Brewing Co

Hinterland Brewery – Bill Tresler, Co-owner

Jack’s Abby Craft Lagers

Maui Brewing Co

Mother Road Brewing Co

Montauk Brewing Co – Garrett Simon, Commercial & Business Development Associate

Other Half Brewing Co

Oskar Blues Brewery

Rogue Ales & Spirits

Samuel Adams – Thomas Cornwell, Intnl Brand Development Manager

Side Project Brewing Co

Sierra Nevada Brewing Co – Steve Grossman, Global Ambassador

Sweetwater Brewing Co

Toppling Goliath Brewing Co– Mike Saboe, Executive Brewmaster

The Bold Mariner Brewing Co– Kerrie Stacks, Co-Qwner

The Virginia Beer Co – Chris Smith, Co-Founder/Owner

Urban Roots Brewery & Smokehouse

Lotte Peplow, Brewers Association’s American Craft Beer Ambassador for Europe, comments: “The UK remains an important market for American craft beer exports and the third largest in the world accounting for 8.3% of all global exports.   Interest in the UK market remains high as shown by the number of American craft breweries travelling across from the States to explore export opportunities.  The Brewers Association’s stand at LCBF is a unique platform to highlight the quality, consistency and innovation of America’s small and independent brewers as well as their creativity, brewing expertise and boundary-pushing approach to flavour.   The range includes highly-rated, award-winning American craft beers that demonstrate exactly why American craft brewers are widely considered to be world leaders in their field.  Now in our fifth consecutive year at LCBF, we’re excited to unveil our new-look outdoor stand and share this year’s exceptional range of show-stopping beers.”

Free downloadable resources to help you enjoy and understand American craft beer are available at www.brewersassociation.org or www.craftbeer.com

In the UK, American craft beer is available from on-line retailers such as Athletic Brewing, Sierra Nevada shop, Brew Export, Beer Merchants.com,  Beers of America, select bottle shops, off licences, on-line subscription services, supermarkets and  select pubs and bars.

-ENDS-

About the Brewers Association

The Brewers Association (BA) is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The BA represents 5,600-plus U.S. breweries. The BA’s independent craft brewer seal is a widely adopted symbol that differentiates beers by small and independent craft brewers. The BA organizes events including the World Beer Cup®, Great American Beer Festival®, Craft Brewers Conference® & BrewExpo America®, Homebrew ConTM, National Homebrew Competition and American Craft Beer Week®. The BA publishes The New Brewer® magazine, and Brewers Publications® is the leading publisher of brewing literature in the U.S. Beer lovers are invited to learn more about the dynamic world of craft beer at CraftBeer.com® and about homebrewing via the BA’s American Homebrewers Association® and the free Brew Guru® mobile app. Follow us on Facebook, Twitter and Instagram.

Issued on behalf of the Brewers Association, 1327 Spruce Street, Boulder, Colorado, 80302 USA.  www.brewersassociation.org

For further press information: Lotte Peplow at lotte@brewersassociation.org  +44 (0)7973 698 414

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