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13th April 2022

Invest at entry-level to ease recruitment crisis, says Bizimply

Hospitality businesses need to maximise the benefits of signs that the hospitality recruitment crisis is easing by investing in entry-level employees, says workforce management specialist Bizimply.

With the latest figures from the Office of National Statistics showing that hospitality vacancies were lower in March than the previous month, Bizimply is urging employers to take a two-pronged approach to their staffing needs.

Bizimply CEO Conor Shaw says: “In the current market, hospitality managers are having to invest in the pay and conditions of key staff such as GMs and Head Chefs with pay increases and retention bonuses.

“That is already stretching wage budgets, so employers don’t always have the option to increase pay significantly for entry-level staff working front-of-house and kitchen shifts. However, it’s important to understand employee motivation at this level.

“Many of the businesses we work with rely on part-time staff, including team members who combine work with their studies, or who have childcare or other commitments. For these employees, there is now the potential to take home a little more from every shift they work, through the recent increase in the minimum wage and the rise in the National Insurance threshold from June.

“That may be enough of an incentive for them to sign up for the additional hours that every operator is crying out for, and could be a contributing factor in the slight easing in vacancies seen in the latest ONS stats.”

Figures from the ONS published on 12 April show:

  • A record 29.6 million people were employed in the UK in March, up 35,000 on February 2022.
  • Vacancies in the accommodation and food service sector were down to 164,000 from January to March, which is slightly fewer than the 166,000 vacancies recorded from December to February.

Shaw adds: “The recruitment crisis certainly hasn’t gone away, but the slight decline in vacancy numbers reflects our experience that the most switched-on operators are investing in systems that help them to mitigate the impact.

“An employer trying to run their businesses with 10% vacancy rates needs their existing staff to be 10% more efficient, and every employee willing to work an extra shift helps to relieve the immediate challenge for employers.

“Businesses that have robust workforce management systems in place will be able to input the new rates of pay and NI, give maximum notice of shifts, and process any changes in employees’ shift patterns quickly, and so will be best placed to benefit.”

Bizimply’s software helps businesses reduce the amount of time spent creating staff rotas and sorting out payroll. It means that GMs and supervisors can spend more time front of house, where they can have the most positive impact, making operational decisions, managing team members and interacting with customers.


Notes to editors:

Bizimply is an All-In-One People Solution that enhances the way shift oriented businesses are managed. Bizimply allows its customers to manage their employee scheduling, time and attendance, frontline people management and shift reporting across multiple locations. The company is based in Dublin, and works across Ireland and the UK.  Customers include:

In the UK

  • Daisy Green: 13 informal, all-day dining venues across London
  • Dominion Hospitality: group of 24 pubs and hotels in the south of England
  • East London Pub Company: group of four pubs in London
  • Five Guys (Northern Ireland): restaurant/delivery business offering freshly-made burgers

In Ireland

  • Causeway Hospitality: 7-strong group (3 bars, 3 hotels, one nightclub) employing 150 staff
  • Hook & Ladder: café with culinary school and furniture/ accessory store. Six venues employing 100 staff.
  • Kay’s Kitchen: nine venues in Dublin
  • Bodytonic: nine bars with 140 staff

Press release issued on behalf of: Bizimply

By:ShielPorter Communications

Further information:

Ros Shiel / 07841 694137

John Porter 07734 054389