Skip to main content
16th May 2013

Launch of New Beer Labels Celebrate Norfolk Icons

Norfolk brewery Woodforde’s has unveiled a range of exciting new beer labels shaped using its famous ‘Wherry sail’ logo along with reflecting various Norfolk scenes and historical events.


 This is only the second time in the brewery’s 32 year history that the labelling has been updated and the new Woodforde’s beer bottles will now remain a permanent fixture for the foreseeable future.


 Rupert Farquharson, Managing Director of Woodforde’s Norfolk ales comments: “Woodforde’s ales have been part of Norfolk life for over 30 years, partly due to their excellent tastes but also due to being keen on beers that are made mainly from Norfolk ingredients.”


 He adds: “Preserving Norfolk heritage and the iconic landmarks which make this county so special has been paramount to the creative process and we hope our customers will enjoy them.”


 Rupert explains: “The timing is good because we’re releasing a new beer to the range; Bure Gold, which again, celebrates Norfolk and will feature as a flagship beer in our forthcoming Ale Trail.”


 The Woodforde’s Ale Trail is a biennial trail across East Anglia encouraging people to support the region’s pubs. It launches on Father’s Day, Sunday 16th June 2013 and will last until the end of September. 



Woodforde’s was voted Brewery Business of the Year at the SIBA (Society of Independent Brewers) BeerX Business Awards in March 2013 on the back of its success with previous Ale Trails.









Woodforde’s is located at Woodbastwick, close to the picturesque Norfolk Broads and in its 31 years of brewing has produced a number of patriotic ales (including two Supreme Champion Beers of Britain!) which reflect the rich heritage of Norfolk and wider East Anglia. 



As the name suggests, Woodforde’s is proud of its Norfolk roots; the company is named after 18th century bon viveur Parson Woodforde who enjoyed nothing more than good food and fine ale which he generously shared with his parishioners.



Woodforde’s remains true to its original aim of brewing fantastic beer, made only with the finest ingredients including whole flower hops and the best quality Norfolk-grown malted barley. Water comes from Woodforde’s own on-site borehole and was one of the reasons the brewery moved to Woodbastwick back in 1989!




Twitter: @Woodfordesale

Tel: 01603 720353   

Shop Tel: 01603 722 218




Woodforde’s Beers


Wherry (ABV 3.8%) – Style: Bitter Fresh and zesty with crisp floral flavours.



Sundew (ABV 4.1%) – Style: Golden Subtle and refreshing.



Nelson’s Revenge (ABV 4.5%) – Style: Special Bitter Rich and floral aromas.                                          


Admiral’s Reserve (ABV 5%) – Style: Strong Ale Sweet fruit flavour, with a dark chestnut-coloured beer.



Mardler’s (ABV 3.5%) – Style: Mild Gentle and delicate beer, an ideal appetiser.



Norfolk Nog (ABV 4.6%) – Style: Old Ale Smooth, rich and rounded ‘Old Ale’ with hints of chocolate, treacle and liquorice.



Once Bittern (ABV 4%) – Style: Pale Ale with a distinctive aroma of rich spice and citrus fruit.



Woodforde’s Headcracker (ABV 7%) – Style: Golden barley wine Pale but strong and full-bodied.



Woodforde’s brewery tours are open to the public. To check dates, times and availability please call the Woodforde’s Shop and Visitor Centre on 01603 722218 or email



Members Club

‘The Woodforde’s Club’ – Woodforde’s members club, free to join and members receive up-to-date newsletters, a Woodforde’s Club card which entitles them to various special offers, including discounts on bottled beers and Beerboxes, and a range of other brewery products. To join the club email your details to




Woodforde’s Ltd


Broadland Brewery






NR13 6SW.
Tel: 01603 720353    Email:


For more press information and pictures, please contact the Jungle PR team





Kate Morfoot / Rachael Paddick / Danielle Howard


Tel: 01362 694649 / Mob: 07803590728 / Mob: 07780337466

Email: /  Website: