Old Golden Hen, the 4.1% golden ale, is hitting shelves ahead of this spring as it launches into even more supermarkets with Tesco and Asda.
Part of the Greene King and Old Speckled Hen portfolio, Old Golden Hen has launched its cans and bottles into Tesco stores nationwide across the UK this month. The golden ale is available in 4x500ml cans and 500ml bottles, ideal for those consumers looking for a lighter beer as the weather starts to warm up. In April, Old Golden Hen 4x500ml cans will also be joining the 500ml bottles currently available in Asda.
Old Golden Hen is a refreshing ale which offers a careful balance of malt and hop flavours for a smooth and easy-drinking experience. With the perfect level of bitterness, the golden ale has a crisp finish to balance the sweet impact of the tropical fruit flavours.
Over the last few years, the industry has seen growth in golden ale and Greene King is excited to be able to provide its beer across even more retailers in the UK. With its rich history and distinctive flavour, Old Golden Hen’s presence in supermarkets adds a touch of craftsmanship and tradition to the drinks offering available.
Kirsten Alexander, Brand Manager for Old Golden Hen, said: “Naturally as the weather starts to get warmer and brighter, consumers look for a lighter and more refreshing beer to enjoy in either bottle or can format. Old Golden Hen is a golden beer with subtle tropical fruit notes and a deliciously smooth finish so it’s ideal as we start to get into the spring season. We look forward to seeing Old Golden Hen on the shelves in both Tesco and Asda.”
The 4x500ml cans pack and bottles of Old Golden Hen are currently available in Tesco stores nationwide and at Tesco.com, with cans also launching in Asda from April, to sit alongside the bottle format of the golden ale. For further details on Old Golden Hen go to: https://www.greeneking.co.uk/our-beers/old-speckled-hen/old-golden-hen.
-ENDS-
For further information, please contact hollysmith@greeneking.co.uk.
Notes to editors
Greene King is the country’s leading pub company and brewer with c.2,600 pubs, restaurants and hotels across England, Wales and Scotland.
At Greene King we are passionate about delivering our purpose to ‘pour happiness into lives’. That’s for our customers, our team, our pub partners, our suppliers and the communities in which we live, operate and serve. Founded in 1799 with offices in Bury St. Edmunds, Suffolk and Burton on Trent in Staffordshire we employ around 39,000 people across the group with four divisions: Greene King pubs, Destination Brands, Partnership and Ventures, and Brewing & Brands.
- Greene King pubs are located where people and communities come together; pubs enjoyed in cities, towns and villages throughout the country
- Destination Brands is a mixture of food and drink-led brands including Hungry Horse, Farmhouse Inns, Chef & Brewer, Flaming Grill and Wacky Warehouse
- Partnerships & Ventures includes Pub Partners, which runs our tenanted and leased pubs business and Hive Franchise pubs, and our Ventures Brands which is made up of Metropolitan Pub Company, Hickory’s, Hotels Group and Crafted Pubs
- Brewing & Brands covers the brewing sides of the business. Quality ales are brewed at the Westgate brewery in Bury St Edmunds and the Belhaven Brewery in Dunbar. Our industry-leading portfolio includes Greene King IPA, Old Speckled Hen, Abbot Ale, Ice Breaker and Belhaven Best and our premium beers, Level Head and Flint Eye, brewed for the modern-day drinker.
For further information, please contact hollysmith@greeneking.co.uk.
Third-party news items that are posted on the Guild website’s news section come from press releases received by the Guild. These press releases are posted as they have been received and their publication on the Guild website is intended as an informational service provided to our members and website visitors. As such, the publication of a story from a third-party source is neither an endorsement of the content, nor its sender, by the Guild. For enquiries on any news item, please use the contact details that can be found at the bottom of each post.