Purity Brewing Co. and Coventry Rugby are back in action together as Warwickshire’s award-winning craft beer brewery announces it will continue to provide cask ale at Butts Park Arena throughout the season following a successful first year.
Thanks to a friendship formed during their playing careers, former team mates Paul Halsey, Purity MD, and Phil Maynard, the club’s Director of Rugby, have again teamed up to drive the growth of the ambitious Midlands rugby club.
Paul Halsey comments: “Having played rugby for 20 years, it is a great honour to be able to work within the game with my playing days now behind me. There is nothing like going along to watch the rugby on a Saturday afternoon whilst enjoying a pint of beer. Rugby supporters are a discerning bunch and we are pleased that we are going to be able to add to their match day experience by giving them beer which matches up to the quality of the current crop of Coventry players. It has been great to watch the resurgence in the club over the last few years and I am confident they will be pushing for promotion to the championship this year. Here’s to the season ahead!”
Phil Maynard added: “As we look forward to the new season, we are delighted to be working with Purity Brewing Co. again. The partnership proved to be really positive for the club last season and with the prospect of a strong season this year, it will be great to give the supporters even more to cheer about with the prospect of being able to drink great beer. This is a really exciting time for the club and we are pleased to be able to share it with Purity.”
Coventry begin their league season with a home match Vs Wharfedale on 5th September and Purity will be there with more bars and opportunities to try its beers than ever before.
For more information about Purity visit www.puritybrewing.com and order at www.bottleshack.uk.
– ENDS –
Notes to editors:
About Purity Brewing Co.
Purity Brewing Co. is a company dedicated to making a difference. In its award-winning products: Mad Goose, Pure Gold, Pure UBU, Saddle Black, Longhorn IPA and Lawless Lager – Purity demands premium quality and uniqueness. In service, Purity offers distinction, approachability and integrity.
Central to the brewer is a strong commitment to supporting the environment. Purity only uses natural ingredients, supports recycling programmes and respects the community. Also, waste products are recycled through a pond and wetland system. This sustainable eco-system helps minimise carbon dioxide emissions and encourage wildlife diversity.
The Awards:
• Mad Goose, Longhorn IPA & Gnarly, medalists at the International Beer Challenge 2015
• Pure UBU – UKs Best Amber Ale, World Beer Awards 2015
• Lawless Lager – UKs Best German-style Lager, World Beer Awards 2015
• Purity Brewing Company – Sustainable Manufacturer of the Year 2015
• Pure UBU Gold Medalist at the International Beer Challenge 2013
• Mad Goose Gold Award Winner at the Great British Beer Festival 2014
• Pure Gold CAMRA West Midlands Champion Bitter 2013
• Saddle Black Bronze Award at Great British Beer Festival 2014
• Longhorn IPA Finalist at the Indie Beer Can Competition 2014
Visit www.puritybrewing.com for more information.
Issued on behalf of Purity Brewing Co by Gough Bailey Wright, St Johns House, 16 Church Street, Bromsgrove, Worcester, B61 8DN, Tel: 01527 579555. For further information please contact: Richard Harris, richardh@gough.co.uk, Michelle Ivins, michelleivins@gough.co.uk
