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10th May 2013

TCG invests to grow daytime trade at Nottingham and Newquay sites

TCG sailors arms.jpg

Managed pub and bar group TCG has invested £400,000 in developing two sites in Newquay and Nottingham, which reopen this month.

 The latest investment sites are Squares in Nottingham and the Sailors Arms in Newquay, both of which combine a pub/bar and late night club under one roof. The refurbishments are designed to enhance the experience of existing customers and broaden the sites’ appeal, with a particular focus on growing daytime trade.

 TCG chief operating officer Nigel Wright said, “Both Squares and the Sailors Arms were trading strongly prior to the refurbishments and had excellent reputations in their local area, primarily for their late night offer.

 “We identified an opportunity to take a bigger slice of the daytime custom and we’re confident that the targeted investment will enable both sites to grow this side of their business, as well as refreshing the offer for their late night customers.”

 At Squares, new seating booths and softer colours have created a warmer, more welcoming feel. The drinks range has been extended, including the addition of three cask ales, while a new pizza area has been installed to create a food option around late night and live sport occasions.

 Squares is now opening at the earlier time of 9.00am in a bid to attract more breakfast and morning coffee customers and the more comfortable feel is also set to grow its lunchtime food and after work drinks trade.  At the same time, the site’s late night customers will be impressed with the new effects light installed.


At the Sailors Arms, the investment has focused on the traditional pub area. Interior design is inspired by 1950s seaside resorts with a contemporary edge that sees distressed timbers mixed with more industrial furnishings to create a quality feel overall. 


New glass windows running the width of the building create a lighter and brighter space and the previously separate eating and drinking areas have been merged, with an additional 50 covers created.    Other touches of seaside nostalgia include four flavours of gourmet popcorn and a hot dog cart on the pub’s panoramic deck overlooking Newquay Bay. 


At the same time, the bar has been redesigned to create a dedicated cocktail area, and accommodate a wider range of wines and coffees, while Cornish brewer Skinners has created a house ale called Jolly Sailors, to complement the other two cask ales on the bar.


Wright added, “The Sailors Arms and Squares are good examples of sites which will receive capex this year – strong performers which can greatly increase trade with the right investment. Our aim is to help each of our pubs and bars to be the best of its kind in its local area.”


Caption to attached image: the team at the Sailors Arms


Notes to editors:

  • TCG operates a diverse estate of 75 managed pubs and bars nationwide.
  • The business has a strong foothold in London, with high-profile sites such as the flagship Tattershall Castle floating bar and restaurant on the Embankment. 

·         The estate stretches across the country from Aberdeen to Newquay, and from Cardiff to Norwich.  It includes late night bars, community and sports locals, student venues and quality town centre pubs, as well as a number of trading formats, such as the Henry’s Café Bar brand, Eerie Pubs and the King’s Feast food concept.


Issued on behalf of:    TCG

By:                               ShielPorter Communications

Further information:    Ros Shiel: / 07841 694137

                                    John Porter:  / 07734 054389