The first UK based brewery, to focus entirely on low and no alcohol beer, is set to brew its first craft beer today (Thursday 16th).
Nirvana Brewery Co, is a new craft brewery based in East London, set to produce some great quality, full flavoured craft beers, but with low or no alcohol.
Steve Dass, Co-Founder of Nirvana Brewing and said:
“I came up with the idea after selling craft beer across the world. I was asked several times from mainly buyers overseas – whether I could offer them any good quality, low alcohol beer.
“We know that a number of major breweries already have non-alcohol and low-abv beers.
“We want to create a range of alcohol free beers in a way without compromising on quality or taste. Ultimately, we want to produce a range of beers that can be enjoyed by those looking to cut down – as well as craft beer fans. Not sat lonely on a different shelf but rather sat alongside all the other good quality craft beers.
“We are really excited with our initial feedback and we’ll do this by targeting specialist craft bars and bottle shops in London and around the country, as well as other brewery taprooms.”
Becky Kean, Co-Founder, Nirvana Brewing Company said:
“We’ve already seen a huge rise of people wanting to drink non-alcoholic beer as part of a healthier lifestyle in both the UK and Europe.
“Last month we saw huge numbers of people having a Dry January but we want people to have the option to drink a good quality, craft beer that is full in flavour but low in alcohol, all year round.
“Our first aim is to secure a foothold for our craftbeer in the UK during our the first year with our aim to have all our beers certified organic before Christmas. We’ll then look further afield into Europe especially Benelux countries as well as South Korea, Japan and America.”
Notes to Editors:
For further information, pictures and to visit the brewery, please contact Andrew Hadfield on 07515882355 or email ahadfield@mavincomms.com
Andrew Hadfield
Director
Mavin Communications
1st Floor, New Zealand House
80 Haymarket
London, SW1Y 4TE 07515882355