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17th June 2019

Wild and free; Bath Ales launches first gluten free beer

Wild Hare (5% abv), from West Country brewer Bath Ales, has been officially certified as a gluten-free product by Coeliac UK.

The neck label on Wild Hare bottles, available in Waitrose stores nationwide, now features the Crossed Grain symbol. Promoted by coeliac organisations worldwide, the symbol is internationally recognised and trusted by those who need to follow a gluten free diet – those with coeliac disease or an intolerance to gluten.

Crisp and fresh with a subtle hint of citrus bitterness, Wild Hare (5% abv) is a full-flavoured golden ale bursting with hedgerow fruit notes. This classic British pale ale uses English-grown First Gold hops to add fleshy fruits, floral acacia and lots of citrus notes to the beer’s light, malty taste.

Georgina Young, Bath Ales’ new Head Brewer says: “We test every batch of Wild Hare for traces of gluten straight after fermentation and before dispatching it to supermarkets.

“An estimated one in ten people avoid gluten in the UK, so we’re delighted to be expanding our portfolio and creating a beer that everybody is able to enjoy.”

Wild Hare is now available from Waitrose stores nationwide (500ml bottles, RRP £1.80) and select supermarkets throughout the South West, including Asda, Sainsburys, Morrisons, Majestic, Spar, Co-Op, McColls and Tesco.


 Further information:

Megan Hocking

01726 218920 /07970 379690


More about Bath Ales

Bath Ales is the brewer of a distinctive range of premium, authentic and inventive beers for the discerning drinker. From its west country base, Bath Ales brews a range of consistently superior and well-crafted beers.

Fronted by flagship ale Gem, the new four-vessel brew house (Hare Brewery) has the capacity to produce more than 50,000 brewers’ barrels of beer –over 14.5 million pints. With 12 new fermenting vessels in place, the South West’s most sophisticated and technologically advanced brewery has doubled the available brewing capacity at Bath Ales.

Bath Ales beers are available in supermarkets nationwide and in pubs across the country. An exciting schedule of new beers have launched alongside the brewery opening, including an IPA – Lansdown – and premium English lager, Sulis.

Georgina Young, previous Head Brewer at Fuller, Smith & Turner, took on the role of Bath Ales’ Head Brewer in May 2019 and oversees all aspects of the brewing and packaging of Bath Ales’ beer brands.

For more information about Bath Ales, visit