Beer drinkers in the South West can get into the spirit of Halloween this month, when the gruesomely named Bucket of Blood beer returns on the taps of pubs across the South West.
One of St Austell Brewery’s most popular seasonal ales, Bucket of Blood is a 4.5% abv red ale with a distinctive spicy flavour.
First brewed in 2009, the cask ale is named after the Bucket of Blood pub in Hayle, Cornwall, which is part of the St Austell Brewery estate of pubs and inns.
The success of the chillingly named beer when it was first released, and the high demand from customers, has led to St Austell Brewery continuing to brew Bucket of Blood in time for Halloween every year since.
St Austell Brewery’s head brewer Roger Ryman said: “Bucket of Blood is a really unique beer and its warm, spicy flavours are perfect for Halloween and the winter months. This near blood red ale is full of biscuit malt flavours with a balanced bittersweet finish, and is a chillingly perfect complement for pub-goers during the October festivities.”
Every year St Austell Brewery produces a series of experimental and innovative seasonal ales to complement their permanent range of award-winning ales including Tribute and Proper Job.
This year’s seasonal ales have also included Ruck & Roll, to coincide with the 6 Nations rugby; Rainforest Gold, inspired by the Rainforest Biome of the Eden Project, and Liquid Sunshine, designed especially for the summer months.
Bucket of Blood will be available at St Austell Brewery pubs and inns and in many free trade pubs across the South West throughout October and into November.
Image caption – Landlord of the Bucket of Blood pub in Hayle, Rick Shackleton, pulling a pint of the seasonal brew.
Notes to editors:
St Austell Brewery (www.staustellbrewery.co.uk)
- With a large number of award wins under its belt, St Austell Brewery most recently won Regional Brewery of the Year 2012 at The Publicans’ Supplier Awards. The Brewery also won three awards at the World Beer Awards for Proper Job and Admiral’s Ale. Smugglers Grand Cru was also crowned Champion Speciality Beer at the latest Quality Drinks Awards.
- St Austell Brewery’s five main cask ale beer brands are: Tribute, Proper Job, Trelawny, Dartmoor Best and HSD. The bottled beer range consists of HSD, Tribute, Proper Job, Admiral’s Ale, Trelawny, Smugglers, Smugglers Grand Cru, Clouded Yellow wheat beer and Korev Cornish lager (Korev is also now available on draught).
- Founded in 1851, the company is a recognised centre of excellence for training, accredited by the British Institute of Inn keeping (BII), offering a wide range of courses to people who work in the licensed trade.
- All St Austell Brewery ales are available online at http://www.staustellbreweryshop.co.uk/ and through Ocado. Tribute Ale is available in supermarkets nationwide and Admiral’s Ale is available in Waitrose nationally.
For further information, please contact:
Jeremy Mitchell Tom Cowle
Director of Marketing & Communications DCA Public Relations
St Austell Brewery PR on behalf of St Austell Brewery
Tel: 01726 627149 Tel: 01208 77900, e-mail: email@example.com