LONDON, (May 2017) – This summer, Goose Island Beer Co. will be celebrating Migration Week in London for the second year running. The Chicago brewery will be showcasing the wide range of beers in the Goose Island portfolio at a variety of diverse events across London, where beer lovers can embrace the spirit of Chicago in the capital from the 12th – 17th June.
The Goose Island Migration Week festivities will kick off with a special collaboration launch at Smokey Tails in Hoxton, where the UK’s first Midway Sunday Roast Dog dish will be on the menu for the full week. A marvelous mash up of our famous British Sunday Roast and Chicago’s Hot Dog, made to pair perfectly with Goose Midway– the new session IPA from Goose Island, launching in the UK for the first time.
Other activities during Goose Island’s Migration Week include a Celebration of Beer event, a comedy night with the hilarious Thinking Drinkers, a Cooking with Beer experience hosted by adventurous chef, Valentine Warner and for the grand finale of the week’s activity, Goose Island will be hosting The Midway Sessions, a music gig to end Migration Week on a high note.
Josh Smith, European Brand Ambassador at Goose Island Beer Co., comments:
“We are really excited about bringing Migration Week to London for the second year running. Our US brewers can’t wait to come over and meet more of our fellow beer lovers, as well as showcase some of the most recent beers that people may not have had the chance to taste yet. Goose Island’s Migration Week is a brilliant opportunity to bring together great music, delicious food and our favourite Goose Island beers, and show London beer drinkers just how versatile and varied beer can be.”
Migration Week Line Up:
Grab a Midway Sunday Roast Dog at Smokey Tails
Kicking off the week on Monday 12th June, beer and hot dog lovers are in for a treat. Goose Island and Smokey Tails have teamed up to create the ultimate ‘Sunday Roast Dog’. A marvelous mash up of the famous British Sunday Roast and Chicago’s Hot Dog made specifically to pair perfectly with Goose Midway – A new session IPA being launched for the first time in the UK. Available at Smokey Tails until 17th June.
Celebration of beer: ‘Beat the Brewer’
Beer lovers are invited to a tap takeover on Wednesday 14th June, at The Draft House on Old Street, that aims to showcase a selection of exciting beers from Goose Island. From the core classics, Goose IPA, 312 and Honkers Ale, to barrel aged Bourbon County Stout. Beer experts and brewers from the Chicago brewery will be on hand to talk through the range.
‘Flight of the Goose’ with Thinking Drinkers
Comedic drinking duo, Thinking Drinkers, will host a entertaining stage show on Thursday 15thJune at Zigfrid Von Underbelly, Hoxton. Ben and Tom will host the comedy show to guide guests through the story behind Goose Island as well as enjoying a bespoke tasting session.
Cooking with Beer
On Friday 16th June at Leiths School of Wine and Food, Goose Island will host an intimate cooking class, where adventurous TV Chef, Valentine Warner, will help guests put their culinary skills to the test and whip up delicious dishes using beer as the star ingredient and then sit back and enjoy the dishes they’ve made.
Drawing the week to a close in the best way possible, on Saturday 17th June at Hoxton Square Bar & Kitchen, Goose Island will be putting on an exciting music gig. The new Goose Midway will be on tap all evening and this event is bound to end Migration Week with a big bang!
This year’s Migration Week Beer Line-Up highlights include the new Goose Midway, Bourbon County Stout, Green Line, Four Star Pils, Sofie, Matilda and a selection of the Sour Sisters range.
Head to Facebook, www.facebook.com/GooseIslandGB/, for more information on all of Goose Island’s Migration Week events and get your hands on tickets for all Migration Week events atwww.eventbrite.co.uk.
Notes to Editors
For more information or press requests for Goose Island Migration Week, please contact the Goose Island Press Office on email@example.com or 020 7100 7100.
About Goose Island
Established in 1988, Goose Island Beer Co. is Chicago’s original craft beer company and are the pioneers of barrel-aged beer. Since arriving in the UK, Goose Island has continued to bring a wide range of its award winning portfolio of beers, including: Goose IPA, Honkers Ale, 312, Goose Four Star Pils and the barrel-aged season Sofie.
As well as bringing innovative beers to the UK, in 2016 Goose Island opened it’s very own Vintage Ale House in Balham, London – The UK’s first all-American craft beer pub specialising in beer and food pairing to bring a slice of hometown Chicago to the UK.
Over the past few years Goose Island have hosted an array of UK specific events, including the legendary Goose Island Block Party, Migration Week, 312 Day and many more celebrations for beer lovers to enjoy. Visit Facebook for more event information.
Proud of its heritage, Goose Island is brewed in the U.S. with hops from Elk Mountain Farms in northwest Idaho and to this day, Goose Island still lives up to the mantra:
We don’t need to be the only beer you drink. We just want to be the best beer you drink.