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4th December 2020

McColl’s Brewery & Men’s Pie Club collaboration beer launch

Let’s eat pies and talk about men’s mental health

McColl’s Brewery has teamed up with Men’s Pie Club (MPC) to help tackle social isolation across Newcastle. Together they have brewed a traditional bitter….with a ‘twist’, with £1 from every can of beer donated to MPC. They hope to raise £2500, which will enable MPC to continue their great work.

Men’s Pie Club is about local guys, making pies. Supported by Food Nation, a social enterprise based in Newcastle, MPC was developed in response to the need for increasing levels of social connections and feelings of belonging for men in the North East of England.


A sense of priority
Jamie Sadler, from Food Nation, Harissa Kitchen and Men’s Pie Club is possibly one of the most unselfish men on the planet, and has a knack of bringing people together through food and creativity.Over the past few years, McColl’s Brewery had been planning creative collaborations with Harissa Kitchen, but for many reasons they‘ve always sat on the back burner (less important, dull matters seem to get in the way). Cue the pandemic, where reassessing what it is you do has provided a sense of priority in many peoples lives. So, in late October in a fleeting phone conversation, this creative fund-raising collaboration was born.It’s very close to the hearts of all involved.

‘Let’s eat pies and talk about men’s mental health’ is not only raising funds for the MPC (with £1 from every can of beer being donated) – the hope is to raise the awareness of MPC and the great work they do, to further the conversation about social isolation in men and how community plays a central role in the feelings of belonging. Also, how a beer can be a great benefit when brought together with pubs, food, responsible drinking and a sense of community. And not forgetting pies, where all of this started.

“We’re so chuffed to be working with Danny and Gemma on this, it really is a great opportunity to raise funds, the profile of Men’s Pie Club and our efforts to tackle issues associated with social isolation. We’re also very proud to be collaborating with McColl’s to make this happen, they completely understand what we are trying to achieve – and they make incredible beer!” – Jamie Sadler

The Beer
A traditional Bitter, relatively low in alcohol at 3.6%, cold filtered through a blend of crushed Black and White Pepper, and purposefully created to perfectly accompany a lush pie.

“I think people should feel comfortable talking about men’s mental health and if this collaboration helps make that a bit easier, if it spreads the word about Men’s Pie Club, then great.” – Danny McColl

‘Let’s eat pies….’ will be available across the UK in independent stores from Thursday 10th December, and via the McColl’s Brewery webshop (UK wide delivery) –

Men’s Pie Club
Facebook @menspieclubnortheast
Twitter @menspieclub

Based in County Durham, Daniel and Gemma McColl launched McColl’s Brewery in spring 2017. Inspired by traditional British, Belgian and new wave beer styles they look to create beers that everyone can enjoy.


Press release from McColl’s Brewery

Danny – 07712 658112 / 01388 417250