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20th October 2022

Paul Nunny activity update

We have been busy promoting cask via:

Cask Ale Week – supported by a Guild Member, Bex Pate, who handled PR and social media. We achieved:

  • Hashtag Analysis #CaskAle Week
    • 26.5k Interactions
    • 4.8k mentions
    • 15.8m Reach
    • 4.7k social mentions 76.6% Twitter
  • Website users 5307
  • Page views 11557
  • Scans of Cask Marque QR code in pubs 6219 in a week
  • Loads of promotional events in Pub.

A full PowerPoint presentation can be found on the Cask Ale Week website. Worth a look.

Future of Cask Seminar:

  • Quality – still an issue. More so in non Cask Marque pubs! The introduction of cellar audits to pass Cask Marque from January 2023 will identify training needs.
  • Commercials – margins poor on cask for both brewers and licensees. Need a price ladder in pubs to gain margin. Why is cask the cheapest product on the bar? Click here to see the Timothy Taylor presentation at Future of Cask Seminar.
  • Image – the industry is planning a Fresh Beer campaign for cask. Learn more by

    joining a zoom on the Tuesday 25th Oct. For an invite email

Angie & Lisa have been busy dealing with ticket sales for the Guild’s Annual Awards Dinner. Have you bought your ticket yet?

For more information, please contact Paul Nunny via