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13th January 2015

Purity Brewing Company launches Puritan Membership Scheme


In 2015, Purity Brewing Company launches an exciting membership scheme for its loyal followers, providing discounts, exclusive product offers and invitations to special brewery events.

In the nine years since Purity started brewing its award-winning beers, it has developed a passionate fan base. Now, The Puritan Membership Scheme will allow the brewery’s fans to become ‘Puritans’, members of a very special club which rewards them for their loyalty to the ever-growing British brand.

Paul Halsey, MD of Purity Brewing Company says: “The Purity faithful have become advocates for a brand which is based on the principles of Pure Eco, Pure Quality and Pure Ingredients, and the growth of the business could not have been achieved without them.

“Being a Puritan is about being part of a group of like-minded people, who want to celebrate the finer things in life. Good beer, top food, ace music and the great outdoors are in the heart of every Puritan.

“The people who have made this company great are the people that have supported us since we started all those years ago. At that time, Jim and I brewed the beer, sold it and delivered it all by ourselves. Back then we had the vision of an ethically and environmentally aware company, which produced great beer with no prejudice and without compromise.”

Today, Purity employs 29 staff and remains true to those founding principles which have seen the brewery become a household name in the Midlands whilst gaining national recognition year on year.

Paul added: “This is our way of saying thank you to all those who have supported us throughout the years.”

To help launch the Puritan Scheme, the brewery will be selecting five honorary Puritans who will get free membership for one year. These members will be selected via Facebook and Twitter and will be announced in March 2015. These faithful followers will be heralded as Chief Puritans and help fly the Purity Flag far and wide.

The Puritan Scheme can be joined online at Membership costs £50.00 per year and entitles the member to an exclusive invite to a Puritan only event at the Brewery, an exclusive Puritan T-Shirt, a mixed case of Purity beers and most importantly, a 10% discount on purchases at the brewery shop in Great Alne and online at

– ENDS –

Notes to Editor:

About Purity Brewing Co.

Purity Brewing Co. is a company dedicated to making a difference. In its award-winning products: Mad Goose, Pure Gold, Pure UBU, Saddle Black, Longhorn  IPA and Lawless Lager – Purity demands premium quality and uniqueness. In service, Purity offers distinction, approachability and integrity.

Central to the brewer is a strong commitment to supporting the environment. Purity only uses natural ingredients, supports recycling programmes and respects the community. Also, waste products are recycled through a pond and wetland system. This sustainable eco-system helps minimise carbon dioxide emissions and encourage wildlife diversity.

The Awards:

•       Longhorn IPA Gold at the SIBA North Keg Beer Competition 2014

•       Pure UBU Gold Medalist at the International Beer Challenge 2013

•       Mad Goose Gold Award Winner at the Great British Beer Festival 2014

•       Pure Gold CAMRA West Midlands Champion Bitter 2013

•       Saddle Black Bronze Award at Great British Beer Festival 2014

•       Longhorn IPA Finalist at the Indie Beer Can Competition 2014

Visit for more information.


Issued on behalf of Purity Brewing Co by Gough Bailey Wright, 5 Worcester Road, Bromsgrove, Worcester, B61 7DL, Tel: 01527 579555. For further information please contact: Richard Harris,  or Michelle Ivins