Earlier this March, Battersea-based Mondo Brewing Company, London’s largest food and drink magazine Foodism and beer historian Ron Pattinson launched a truly unique collaborative beer inspired by the former brewery building Foodism is now based in.
Parliament was brewed at Mondo Brewing Company – just half a mile from the Plough Brewery building in Battersea. Not only was it an exciting journey in terms of historical significance, it also marked Mondo’s return to cask brewing after more than three years. The team at Foodism filmed the journey, from the early research, to the label design, to the first pour. A short documentary has been created which provides a real insight into the process and highlights the excitement and success of the collaboration.
In the documentary, Parliament, Foodism beer editor Tom Powell charts the project’s timeline alongside with the team at Mondo. The film features interviews with Powell, Mondo founders Todd Matteson and Tom Palmer, Plough Brewery owner Caroline Marston and beer historian Ron Pattinson, who explains how he developed the recipe from surprising historic records and discusses the predominant styles of the time in London brewing. It also charts the design of Parliament’s distinctive label, which drew inspiration from key features of the Plough Brewery building, created by Foodism designer Annie Brooks.
Parliament is currently available in select London bars, pubs and bottle shops (full list here) on cask, keg and in bottles. The documentary is available to watch in full here or at fdsm.co/parliament.
“It’s always nice when you discover history right under your feet,” says Foodism’s beer editor Tom Powell, who oversees the brand’s Hop Culture magazine section and newsletter and its Foodism Beer Club events. “The Foodism Beer Club is all about connecting London’s beer lovers with the city’s vibrant brewing scene and the stories and people who make it one of the world’s best. This collaboration was the perfect opportunity to celebrate the heritage of the neighbourhood we call home, as well as forming a stronger bond with one of our closest neighbours and friends in London food and drink.”
Tom Powell and the team at Mondo Brewing Company are available for interview. An interactive map of stockists can be found here.
Please find a selection of imagery for use here.
NOTES TO EDITORS:
Foodism is London’s largest food and drink magazine, with 110,000 copies distributed in key Tube stations in Zones 1-2 by branded distributors and alongside The Evening Standard.
The Foodism Beer Club is a community of beer lovers that’s free to join. Membership includes invitations to exclusive tastings, Meet the Brewer events, competitions and more. Consumers can find out more and sign up at foodismbeerclub.co.uk, or search @foodismbeerclub on social media.
For more information and images or to arrange interviews, please contact Square Up Media’s marketing and communications manager Melissa van der Haak on firstname.lastname@example.org or by calling 020 7819 9999.
Mondo Brewing Company
Spun on an axis of collective experience, we brew beer that we want to drink, with our journey just as important as the destination. Founded in 2014, American brewers Todd Matteson and Thomas Palmer brought their night shift musings into the light and Mondo Brewing was born. A friendship underpinned by where they once called home, America, now taking root in Battersea. We make beer that is inclusive, not exclusive, with your enjoyment central to our approach. Find out more at mondobeer.com, or search @mondobrewing on social media.
For more information or to arrange
interviews, please contact Mondo’s events and marketing manager Tom Harrison on email@example.com or by calling 020 7720 0782.