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New Cheltenham Taproom To Offer Free Pint to the First 100 Customers 


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To mark the opening of its new Taproom at the former Fire Station in Cheltenham, Mad Dog Brewery Co will be treating the first 100 customers to a free pint on 13 December. Offering 100 per cent natural beer, the family-owned and run business will be opening the historic building from 12 noon.


Famous for serving beer with all UK sourced natural ingredients, patrons can enjoy its core range including Kolsch style lager, Welsh Red Ale, American Pale Ale, Oatmeal Stout and the Brewery’s icon Marmalade IPA.  


The taproom will also be dishing up food to purchase, including a range of the finest smoked BBQ meats, lunchtime small plates and Sunday lunches, all freshly prepared to order. 


The new venue at St James Square will be Mad Dog Brewery’s fourth opening in four years, with Taprooms already in Cardiff, Brighton and Tunbridge Wells. 


Tim Waters, Managing Director at Mad Dog Brewery, said: "It’s exciting to be opening the doors of our new Cheltenham Taproom in December – it’s important for local businesses, the wider economy and society as a whole that we keep the pub industry alive.  


“We believe in providing an inclusive safe haven where everyone is welcome. From families through to a group of friends, anyone who visits Mad Dog Brewery can enjoy a beer and food in peace. It’s about how it makes you feel.”


The Fire Station first opened in 1906. Mad Dog Brewery hopes to bring new life into the beautiful iconic building in the heart of Cheltenham. 


Tim added: “Our beer is made with great water from the Brecon Beacons and natural ingredients sourced from the UK - this means it has no artificial additives or preservatives. We also have a core range which is certified as gluten-free. 


“We’re delighted to be offering free beer to the first 100 customers on our first day of opening, to showcase the great work our brewers do on a daily basis. They are the beating heart of the business.”  


Mad Dog Brewery & Taproom Opening at the


Former Fire Station, Cheltenham 


ENDS

 

Click HERE to view Mad Dog Brewery’s virtual newsroom, where you will find: 


  • A copy of this news release

  • Mad Dog Brewery’s logo 

  • Various images of the renovations at the fire station

 

About Mad Dog Brewery


Mad Dog Brewery is an independent family owned and run business, with taprooms in Cardiff, Brighton, Cheltenham and Tunbridge Wells.


All of its beer is 100% vegan and free from artificial preservatives. It brews using exceptional water sourced from the Brecon Beacons and natural ingredients from across the UK. Its entire core range is also certified gluten-free, and every batch is rigorously tested to ensure it’s safe for customers.


Mad Dog Brewery pride themselves on creating an inclusive, welcoming space for everyone. It believes that everyone should be able to enjoy great beer and great food in a safe, friendly environment.


For media enquiries, please contact:     


Amy Broadbent/Verity Blake at HeadOn PR:


Third-party news items that are posted on the Guild website come from press releases and emails received by the Guild. These are posted as they have been received. Their publication on the Guild website is an informational service only and is neither an endorsement of the content, nor its sender, by the Guild. For enquiries, please use the contact details that can be found at the bottom of each post.

© British Guild of Beer Writers

Guild of Beer Writers Limited is a company registered in England and Wales

Registration number 10214210

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