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Guild Member Profile


David Preston

Brand and Market Research Consultant
  • Full member
  • Market Research (CMRS, AQR) , Brand Strategy, Innovation & New Product Development, Business Planning
  • Midlands
  • Fellow of the Chartered Institute of Marketing, Certified Member of the Market Research Society, Member of The Association of Qualitative Research
  • camra
  • Market Research Society
  • Association of Qualitative Research
  • cider
  • on-trade
  • off-trade
  • environment
  • fmcg
  • Branding and design
  • Marketing
  • Branding
  • Consumer Behaviour
  • Hot drinks
  • Poetry
  • Psychogeography

What is the one thing you'd like to tell visitors to the Guild's website?

Beer enthusiast and beer brand expert with over 25 years experience creating, selling, and growing beer and cider brands.

What you can offer as a writer/beer lover?

Highly commercial, dispassionate and consumer-led view of the beer market and beer brands